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Draft:Sports Vision

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Sports Vision Management Group, Inc., also known simply as Sports Vision, is a sports organization in the Philippines which mainly specializes in volleyball. The organization currently operates the women's Premier Volleyball League, the men's Spikers' Turf, and the collegiate V-League and its Visayas counterpart. It has also helped organize events held in the country such as the 2025 AVC Women's Volleyball Champions League.

History

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Sports Vision was originally composed of four entrepreneurs with prior experience in basketball: former Ateneo Blue Eagle and Manila Industrial and Commercial Athletic Association (MICAA) player Ricky Palou, former Philippine Basketball Association commissioner Jun Bernardino, former Asian Basketball Confederation secretary-general Moying Martelino, and Qatar Basketball Federation supervisor Rhea Navarro.[1] In an interview with Lito Cinco of BusinessMirror, Palou said that he “saw the beauty of women’s volleyball” and later suggested Sports Vision to create a volleyball league though he wasn't sure if the league would become successful.[2] This led to the creation of the Shakey's V-League in 2004 as part of a partnership with title sponsor Shakey's Pizza.

In 2015, Sports Vision launched a men's counterpart to the SVL, Spikers' Turf. Martelino stated that men's volleyball didn't have that same popularity as women's volleyball and that the organization "has a feeling if we do the same with the men’s; it will be as popular.”[3]

In 2017, the Shakey's V-League rebranded as the Premier Volleyball League. The PVL featured both women's and men's divisions, with the latter being merged from Spikers' Turf.[4] One year later in 2018, Spikers' Turf was reinstated as its own separate league and entity.[5] While the COVID-19 pandemic temporarily put a stop on league play, the PVL was on the process of turning into a professional league.[6] The 2021 PVL season marked the league's first professional season.[7] During this time, Spikers' Turf also began the process of turning pro.[8]

The PVL's professionalization, however, meant that collegiate teams can no longer participate. Thus in 2022, the V-League was established as its own entity, while also serving as a revival of the SVL. The new V-League is essentially a merger of both the PVL's and Spikers' Turf's Collegiate Conferences, now under a single league.[9] In 2025, a regional counterpart for Visayas-based teams with V-League Visayas.[10]

In 2025, Sports Vision helped organize the 2025 AVC Women's Volleyball Champions League, hosted by the Philippines in Pasig.[11]

Leagues and events organized

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References

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  1. ^ "Shakey's V-League Turning dormant sport to a sporting spectacle". The Philippine Star. November 12, 2020. Retrieved November 12, 2020.
  2. ^ Cinco, Lito (September 10, 2023). "Ricky Palou: From basketball to volleyball as organizer, and soon (?), fan". BusinessMirror. Retrieved May 28, 2025.
  3. ^ Payo, Jasmine (March 25, 2015). "Men's volley hits scene with Spikers' Turf April 5". Manila: Philippine Daily Inquirer. Retrieved April 12, 2015.
  4. ^ Escarlote, Mark (March 29, 2017). "Sports Vision, ABS-CBN ink new partnership for PVL". ABS-CBN Sports. Retrieved June 25, 2017.
  5. ^ Agcaoili, Lance (November 14, 2020). "Alyssa Valdez the founding president of Spiker's Turf, reveals Palou". Sports Interactive Network Philippines. Retrieved November 14, 2020.
  6. ^ Satumbaga-Villar, Kristel (November 12, 2020). "PVL to turn pro – Ricky Palou". Manila Bulletin. Archived from the original on March 2, 2021. Retrieved August 21, 2021.
  7. ^ Go, Beatrice (November 12, 2020). "PVL to become PH's 1st pro volleyball tournament". Rappler. Archived from the original on November 12, 2020. Retrieved August 21, 2021.
  8. ^ Agcaoili, Lance (November 12, 2020). "As PVL turns professional, Spikers' Turf set to follow suit". Sports Interactive Network Philippines. Retrieved November 14, 2020.
  9. ^ "V-League relaunches with 12 men's, 8 women's varsity teams". Tiebreaker Times. October 9, 2022. Retrieved October 11, 2022.
  10. ^ Villaruel, Emmanuel B. (July 1, 2025). "V-League a golden opportunity for Cebu volleyball community (Inaugural Visayas tournament set to kick off July 6)". The Freeman. Retrieved July 3, 2023.
  11. ^ "Sports Vision braces for bigger challenges". Daily Tribune. April 29, 2025. Retrieved July 5, 2025.