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Draft:Duku Apparel

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  • Comment: In accordance with Wikipedia's Conflict of interest policy, I disclose that I have a conflict of interest regarding the subject of this article. Shanuhan (talk) 09:18, 11 June 2025 (UTC)

Duku

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Duku is an Indian fashion and e-commerce brand founded in 2023 by Mr. Mohammed Sameer Pallikkal Mohammed and Mr. Hakeem Ajmal, both hailing from Kasargod, Kerala, India. The brand specializes in fresh apparel designs and collections, aiming to innovate the global fashion market. Duku operates through physical retail stores in India and the GCC (Gulf Cooperation Council) region, alongside its e-commerce platform, www.duku.co.in, and a dedicated mobile application.

History

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Duku was established with years of prior industry experience, though formally launched in 2023. Its first showroom, located in Thalangara, Kasaragod, was inaugurated on 27 March 2025, marking its expansion into brick-and-mortar retail. The brand emphasizes contemporary designs, targeting modern consumers seeking accessible and trend-forward apparel.

Operations

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Duku combines physical retail with a robust digital presence:

E-Commerce Platform: Launched as www.duku.co.in, the platform prioritizes user experience, offering a seamless shopping interface with features like category browsing, search filters, and secure payment options 15.

Mobile Application: Available on Google Play, the app extends the e-commerce experience with personalized recommendations and order tracking 9.

Geographical Reach: Initially rooted in India, Duku has expanded to the GCC, leveraging Kerala’s reputation as "God’s Own Country" to underscore its cultural and entrepreneurial identity 69.

Brand Identity
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The Duku logo, designed by Mr. Shanuhan (Media Coordinator of Duku Apparels), reflects the brand’s ethos and market identity. The logo’s strong visual appeal aligns with Duku’s mission to stand out in competitive fashion and e-commerce landscapes.

Mission and Vision
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Duku’s core mission is to revolutionize apparel retail through:

Innovative Designs: Curating fresh, trend-driven collections.

Technology Integration: Utilizing AI and data analytics to enhance customer experience (e.g., personalized ads and secure transactions) 1117.

Accessibility: Bridging online and offline shopping with a focus on convenience 15.

Corporate Affairs
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Parent Company: Globistic Enterprises Private Limited (registered in Kasargod) 9.

Leadership: Co-founders Mohammed Sameer Pallikkal Mohammed and Hakeem Ajmal oversee operations.

References

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  1. Duku E-Commerce About Us
  2. Facebook Instagram X