Think Like The Minimalist
 | |
| Author | Chirag Gander Sahil Vaidya |
|---|---|
| Language | English |
| Genre | Non-fiction |
| Publisher | Penguin Business (Penguin Random House) |
Publication date | October 2024 |
| Publication place | India |
| Media type | |
| Pages | 192 |
| ISBN | 978-0143473008 |
Think Like The Minimalist is a 2024 non-fiction book by Chirag Gander and Sahil Vaidya.[1][2] It was published in October 2024 by Penguin Business, an imprint of Penguin Random House. The book introduces a concept referred to by the authors as Minimalist Thinking, which they describe as an approach to design and idea development.[3][4][5]
Overview
[edit]The book outlines a four-step framework referred to by the authors as the "Minimalist toolkit". The process includes drafting a project brief, organizing ideas using mapping techniques, developing initial concepts, and refining these concepts through minimalist design principles.
The authors also discuss the application of minimalist principles in both professional and personal contexts. According to the book, minimalism may be applied in areas such as design, communication, productivity, and interpersonal relationships. Gander and Vaidya also explore how minimalist thinking relates to business operations, user experience (UX) design, and brand strategy. The book includes case studies intended to illustrate these concepts.[6]
Reception
[edit]A review published by Curious Titans described the book as a "concise introduction to minimalist design principles" and noted its inclusion of structured exercises and practical examples.[7]
Ramnarayanan of Penoram referred to the book as relevant for individuals working in design, advertising, branding, and communications, and highlighted its perspective on simplifying messaging.[8]
References
[edit]- ^ "'Think Like The Minimalist' by Gander & Vaidya: the branding holy grail". indiantelevision.com. 2023-05-19. Retrieved 2025-05-19.
- ^ "In a new book, two creative designers share tips to make minimalist designs meaningful". Scroll.in. 2024-12-12. Retrieved 2025-05-19.
- ^ Parameswaran, Ambi. "'Think Like The Minimalist': A practical guide for creative minds". Business Standards.
- ^ "Chirag Gander & Sahil Vaidya launch their book 'Think Like The Minimalist'". bestmediainfo.com. Retrieved 2025-05-19.
- ^ "On the shelf: Here are some of the books that you may find interesting". Financialexpress. 2024-11-10. Retrieved 2025-05-19.
- ^ "Unlocking the Creative Power of Minimalism: Think like the Minimalist". The Daily Guardian. 2023-10-05. Retrieved 2025-05-19.
- ^ Ukey, Nilesh (2022-09-25). "Book Review - Think like a Minimalist by Chirag Gander and Sahil Vaidya — #CuriousTitans". Curious Titan. Retrieved 2025-05-19.
- ^ "Book Review". 2025-01-16. Retrieved 2025-05-19.