Sidônio Palmeira
Sidônio Palmeira | |
---|---|
![]() Palmeira in 2024 | |
Chief Minister of the Secretariat of Social Communication | |
Assumed office January 14, 2025 | |
President | Luiz Inácio Lula da Silva |
Preceded by | Paulo Pimenta |
Personal details | |
Born | Sidônio Cardoso Palmeira March 1, 1958 Vitória da Conquista, Bahia, Brazil |
Alma mater | Federal University of Bahia |
Profession | Advertising executive |
Sidônio Cardoso Palmeira (born March 1, 1958) is a Brazilian engineer and advertising executive, currently serving as Chief Minister of Brazil's Secretariat of Social Communication since January 14, 2025.
Biography
[edit]Sidônio Palmeira was born in Vitória da Conquista on March 1, 1958,[1][2] and graduated in engineering from the Federal University of Bahia, where he participated in the student movement and served as vice-president of the Central Student Directory between 1981 and 1982, on a ticket formed together with Lídice da Mata.[3]
He began working in communications in 1992, when he joined the campaign team of Lídice da Mata (PSDB) for the mayoral election of Salvador that year.[4]
He participated in the gubernatorial campaigns of Workers' Party (PT) candidates Jaques Wagner and Rui Costa in Bahia's 2006, 2010, 2014, and 2018 elections.[5] He also worked on the presidential campaigns of Fernando Haddad and Luiz Inácio Lula da Silva in the 2018 and 2022 elections, respectively.[4]
Between 2023 and 2024, although not yet part of Lula's government, he helped prepare the president's speeches and organize party events.[5]
On January 14, 2025, he was appointed and sworn in as Chief Minister of the Secretariat of Social Communication of the Presidency of the Republic, succeeding Paulo Pimenta.[6][7] This is analyzed as a way for Lula da Silva to embark on a more ambitious communication on the government's action in the run-up to the 2026 elections.[8][9]
References
[edit]- ^ "Nascido em Vitória da Conquista, Sidônio Palmeira é escolhido para ser o novo ministro da Secretaria de Comunicação do governo Lula". Mega Rádio VCA - Notícias. 2022. Retrieved 2025-07-19.
- ^ "Um conquistense no Palácio do Planalto: Sidônio Palmeira será ministro da Secretaria de Comunicação Social". Blog de Giorlando Lima (in Brazilian Portuguese). 2025-01-08. Retrieved 2025-07-19.
- ^ "Quem é Sidônio Palmeira, novo ministro da Secretaria de Comunicação ..." Congresso em Foco (in Brazilian Portuguese). 2025-01-07. Retrieved 2025-07-19.
- ^ a b "Saiba quem é Sidônio Palmeira, novo ministro da secretaria de Comunicação do governo Lula". G1 (in Brazilian Portuguese). 2025-01-08. Retrieved 2025-07-19.
- ^ a b "Quem é Sidônio Palmeira, novo ministro da Secom de Lula". UOL (in Brazilian Portuguese). 2025-01-07. Retrieved 2025-07-19.
- ^ Nacional, Imprensa. "DECRETOS DE 14 DE JANEIRO DE 2025 - DOU - Imprensa Nacional". www.in.gov.br (in Brazilian Portuguese). Retrieved 2025-07-19.
- ^ "Sidônio Palmeira assume a Secom da Presidência da República". Presidência da República. January 14, 2025.
- ^ Brasil 247, Redação (2024-12-11). "Sidônio Palmeira reconsidera assumir cargo estratégico na comunicação do governo Lula". Brasil 247 (in Brazilian Portuguese). Retrieved 2025-07-19.
{{cite web}}
: CS1 maint: numeric names: authors list (link) - ^ PODER360 (2025-02-16). "Oposição ironiza Sidônio Palmeira: "Craque do jogo"". Poder360 (in Brazilian Portuguese). Retrieved 2025-07-19.
{{cite web}}
: CS1 maint: numeric names: authors list (link)