Sagi Haviv
Sagi Haviv | |
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שגי חביב | |
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Born | 1974 |
Education | The Cooper Union |
Occupation | Partner at Chermayeff & Geismar & Haviv |
Known for | Graphic designer |
Sagi Haviv (Hebrew: שגי חביב; /səˌɡiː həˈviːv/ sə-GHEE hə-VEEV;[1] born in 1974, is a New York graphic designer and a partner in the design firm Chermayeff & Geismar & Haviv.[2][3] Called a "logo prodigy" by The New Yorker,[4] and a "wunderkind" by Out magazine,[5] he is best known for having designed the trademarks and visual identities for brands and institutions such as Discovery, Inc.'s online streaming service Discovery+,[6] the United States Olympic & Paralympic Museum,[7] the US Open tennis tournament,[8] Conservation International,[9] Harvard University Press,[10] and L.A. Reid's Hitco Entertainment, and tech and electric car company Togg.[11]
Biography
[edit]Haviv was born in Nachshonim, Israel, where he spent his early life. He studied at the Telma Yelin art high school in Givataim. In 1996, Haviv moved to New York.[citation needed] He studied graphic design at The Cooper Union School of Art where he earned a Bachelor of Fine Arts.[12]
Haviv joined Chermayeff & Geismar in 2003. There he created Logomotion,[13] a ten-minute motion graphics tribute to the firm’s famous logos, which was exhibited in New York (2003),[citation needed] at Corcoran Gallery of Art in Washington, D.C. (2004),[citation needed] at the Ginza Graphic Gallery in Tokyo (2005), at Centro in Mexico City (2006), and at the Pera Museum in Istanbul (2007).[citation needed]
In 2006 Haviv became a partner at Chermayeff & Geismar.[14] In 2013, his name was added to the company's masthead, making it Chermayeff & Geismar & Haviv.[15] As partner, he has since developed institutional and corporate identities, print and motion graphics, and art in architecture for a diverse array of clients worldwide. Haviv’s motion graphics work includes the main titles for PBS documentary series Carrier[16] and Circus,[17] and a typographic animation for Alicia Keys and Youssou N’dour’s 2009 performance at The Black Ball.[18]
Published books
[edit]In 2011, he co-authored with Tom Geismar and Ivan Chermayeff the book Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar. The book was published by Print magazine's book imprint, (ISBN 978-1440310324).[19]
In 2018, he co-authored Identity: Chermayeff & Geismar & Haviv. The book was published by Standards Manual (ISBN 0692955232).[20]
Conferences and awards chairing
[edit]Haviv has spoken about logo design for the Adobe Max Creativity Conference[21] TEDx,[22] the AIGA,[23] the HOW Design Conference,[24] the Brand New Conference,[25] Princeton University, the Onassis Foundation, the American Advertising Federation,[26] Columbia Business School,[27] Creative Mornings,[28] and Collision.[29]
He has served as jury chair for the Clio Awards and the Art Directors Club[30] and Jury President for the D&AD Awards.[31]
Teaching
[edit]He teaches corporate identity design at The School of Visual Arts in New York City.[32]
He has also taught online courses on logo design for SkillShare[33] and for Domestika.[34]
Published articles
[edit]Haviv has written on the topic of identity design for Creative Review,[35] Domestika,[36]Print magazine,[37] Computer Arts, and for D&AD[38][39]
Awards
[edit]In 2004, Haviv received the Tokyo Type Directors Club award for Logomotion, for which he also won an award from the New York Art Directors Club.[citation needed]
Logos designed
[edit]-
Discovery+ logo designed by Sagi Haviv
-
The logo for Conservation International designed by Sagi Haviv.
-
The logo for Harvard University Press, designed by Sagi Haviv.
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Logo for L.A. Reid's Hitco Entertainment designed by Sagi Haviv
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U.S. Open Tennis Championships designed by Sagi Haviv
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logo for Togg electric car and tech company designed by Sagi Haviv
Further reading
[edit]- America250 New York Times
- What to Get America for her 250th birthday? A Brand New Logo. Fast Co. Design
- America has a 250th birthday coming up, and that birthday now has a logo, Boston Globe
- Warner Bros. Discovery Gets a Modern New Logo in Fast Co. Design
- Chermayeff & Geismar & Haviv’s striped logo for the US Olympic and Paralympic Museum takes the form of an “abstract flame” on ItsNiceThat.com
- How Sagi Haviv collaborates to build iconic brands on Wix's Shaping Design
- How to Create a Logo That Lasts on Creative Review
- Clio Awards interview with Sagi Haviv
- Heller, Steven. I Heart Design (2011) Massachusetts: Rockport, ISBN 978-1-59253-682-5
- How To Design A Logo by Sagi Haviv in Bloomberg Businessweek How To Issue, 2012
- What A Campaign Logo Is Really Saying in Bloomberg Politics
- Campaign Logos in Review, NBC
- US Open Tennis rebrand review on DesignBoom
- A Conversation with Sagi Haviv on Graphic Design USA
- Interview with Haviv on Bloomberg Businessweek
- Excerpt of Identify in Fast Co. Design
- Interview with The Futur
- Interview with the Art Director's Club
- Interview With Sagi Haviv on Logo Design Love
- The Best And Worst 2016 Campaign Logos, Bloomberg Politics
- Haviv profile on Designers & Books
- Interview With Sagi Haviv on the Logo Geek Podcast
References
[edit]- ^ "The Expert: Sagi Haviv". YouTube. Domestika. Retrieved October 19, 2020.
- ^ "Chermayeff & Geismar & Haviv". www.cghnyc.com. Retrieved Oct 28, 2020.
- ^ "Famous Graphic Designer – Sagi Haviv". logoreviews.org. Retrieved Apr 5, 2024.
- ^ Racic, Monica (15 February 2011). "Designers & Books". The New Yorker. Retrieved Oct 28, 2020.
- ^ "Out Magazine Taste Makers Issue 2009". Retrieved Oct 28, 2020.
- ^ UnderConsideration
- ^ "Museum unveils new logo | Olympic Hall of Fame". United States Olympic & Paralympic Museum. May 13, 2020. Retrieved Oct 28, 2020.
- ^ US Open Tennis announces new logo
- ^ Print Magazine on Haviv's Conservation International rebrand
- ^ Our New Logo For The Next 100 Years announced by Harvard University Press
- ^ "Hot Togg Time Machine".
- ^ "Sagi Haviv | Faculty Listing | School of Visual Arts | SVA NYC". School of Visual Arts | SVA | New York City. Retrieved 2025-04-13.
- ^ "Logomotion". YouTube. Retrieved Oct 28, 2020.
- ^ "Sagi Haviv | January 2009 Issue | Graphic Design USA". 2010-07-26. Archived from the original on 2010-07-26. Retrieved 2018-08-07.
- ^ Elliott, Stuart (Mar 31, 2013). "News From the Advertising Industry (Published 2013)". The New York Times. Retrieved Oct 28, 2020.
- ^ "Carrier . The Film". www.pbs.org. Retrieved Oct 28, 2020.
- ^ PBS Credits for Circus
- ^ "Great Balls of Video". Print. Nov 18, 2009. Retrieved Oct 28, 2020.
- ^ LaBarre, Suzanne (Oct 12, 2011). "NBC And Pan Am Designers On How They Made Some Of The World's Most Iconic Logos". Fast Company. Retrieved Oct 28, 2020.
- ^ "Identity: Chermayeff & Geismar & Haviv". Standards Manual. Retrieved Oct 28, 2020.
- ^ "Adobe MAX 2020 Creativity Conference | Review on demand". www.adobe.com. Retrieved Oct 28, 2020.
- ^ "TEDx Penn". YouTube. Retrieved Oct 28, 2020.
- ^ "Diversity, Equity, Inclusion". AIGA | the professional association for design. Retrieved Oct 28, 2020.
- ^ "Sagi Haviv at HOW Design Live". Retrieved Oct 28, 2020.
- ^ "BNCAMS16_Day1_05_SagiHaviv". Nov 7, 2018. Retrieved Oct 28, 2020 – via Vimeo.
- ^ "April 21 Lunch & Learn: Sagi Haviv". Ticketleap. Retrieved Oct 28, 2020.
- ^ "Columbia Business School Brite '19 speakers". Retrieved Oct 28, 2020.
- ^ "Sagi Haviv | Manifesto Reading | CreativeMornings/NYC". CreativeMornings. Retrieved Oct 28, 2020.
- ^ "Collision | Toronto, June 21-24, 2021 | "North America's fastest-growing tech conference"". Collision. Retrieved Oct 28, 2020.
- ^ "The One Club / ADC Annual Awards - Archive of Past Winners". www.oneclub.org. Retrieved Oct 28, 2020.
- ^ "Graphic Design Jury | 2019 D&AD D&AD Awards Winners". www.dandad.org. Retrieved Oct 28, 2020.
- ^ "Sagi Haviv - SVA". School of Visual Arts | SVA | New York City. Retrieved Oct 28, 2020.
- ^ "Designing Brand Symbols - Principles & Process of Making Logos that Last". Oct 22, 2019. Retrieved Oct 28, 2020.
- ^ "What is a Graphic Designer? | Blog". Domestika. Retrieved Oct 28, 2020.
- ^ "How To Create A Logo That Lasts". 5 January 2022.,
- ^ "Working Together, Apart: Reinventing Relationships Between Teams and Clients".
- ^ "not found". Print. Retrieved Oct 28, 2020.
- ^ "Is design a human practice?". D&AD. Retrieved Oct 28, 2020.
- ^ December 2019, Tom May06 (6 December 2019). "Computer Arts celebrates 300 issues of world-changing design". Creative Bloq. Retrieved Oct 28, 2020.
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