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Renée Elliott

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Renée Elliott
Born1964 (age 60–61)
Pascagoula, Mississippi, United States
Alma materUniversity of Massachusetts Lowell
Occupation(s)Entrepreneur and writer
Known forFormer CEO of Planet Organic

Renée Elliott (born 1964) is an American businesswoman, former CEO of Planet Organic, and co-founder of Beluga Bean.[1][2] She is also a writer.

Early life

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Elliott was born in Pascagoula, Mississippi, and grew up outside of Boston, Massachusetts. At the University of Massachusetts Lowell, she studied English and minored in health.[1][3] She moved to England in 1986.[4]

Career

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Elliott's first job in business was as an Editorial Assistant on Wine & Spirit Magazine.[5] During a personal development course in Boston in 1991, Elliott was inspired by visits to different organic stores on her lunch breaks, including Bread & Circus. She felt that there was an opportunity in the UK's organic food market segment and that she wanted to open her own stores in London.[1]

In 1995, Elliott was founded Planet Organic, the UK's first organic and natural food supermarket, in Notting Hill, London.[6][7][8] In 2017, Elliott founded her second business, Beluga Bean, with Sam Wigan. The company is a wellbeing enterprise pioneering new strategies for success in business and life.[9] She has promoted wellbeing on the BBC and business publications.[10][11]

In 2018, Elliott sold a stake of Planet Organic to Inverleith, a Scottish private equity firm in a deal estimated at around $15 million.[12]

In 2023, Elliott returned to Planet Organic to rescue the company from administration,[13][14] making decisions to move away from mainstream brands, to delist products such as Huel and Little Moons and returning the company to projected profit.[15][16] She beat Sainsbury's in bidding for the company[17] and has been interviewed by Management Today's Leadership Lessons on her return to the business.[18]

Additional affiliations

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Elliott serves on the Soil Association's catering mark standards committee,[9] the Seven Hills Advisory Board for Purpose, the advisory board for Love Ocean, and as a non-executive director for NEMI Teas, a social enterprise.[citation needed]

Publications

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  • The Top 100 Health Recipes for Babies & Toddlers (2010)
  • Me You & the Kids, Too: The Ultimate Time-Saving Cookbook - Every Recipe Feeds the Whole Family (2012)
  • What to Eat & How to Eat It: 99 Super Ingredients for a Healthy Life (2017)
  • Super Grains, Nuts & Seeds: Truly Modern Recipes for Spelt, Almonds, Quinoa & more (2019)

References

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  1. ^ a b c Sinclair, Emma (November 12, 2012). "How Planet Organic's founder combines good food with healthy profits". The Daily Telegraph. ISSN 0307-1235. Retrieved March 11, 2020.
  2. ^ Rodionova, Zlata (June 9, 2019). "Taking care of yourself is key to a successful career and family life". The Independent. Retrieved March 11, 2020.
  3. ^ Bassett, Kate. "Planet Organic founder: "My business partner tried to oust me. I was blindsided and terrified"". Management Today. Retrieved March 11, 2020.
  4. ^ "WOW WOMAN - Renée Elliott Author & Founder of Planet Organic". Asquith. January 26, 2023. Retrieved July 20, 2025.
  5. ^ "Speaker Interviews: Renée Elliott". Farm Shop & Deli Show 2026. February 12, 2024. Retrieved July 20, 2025.
  6. ^ McGuire, Laura (September 30, 2019). ""Trust your gut and go to bed" says Planet Organic founder Renee Elliott". Real Business. Retrieved March 11, 2020.
  7. ^ "The biggest mistake people make when trying to eat healthy, according to the founder of Planet Organic". The Independent. September 18, 2017. Retrieved March 11, 2020.
  8. ^ "Renée Elliott: 'We don't sell – we serve'". Speciality Food Magazine. Retrieved July 20, 2025.
  9. ^ a b "Interview: Renée Elliott founder Planet Organic London". Time & Leisure. January 30, 2019. Retrieved March 11, 2020.
  10. ^ Brosnan, Greg (July 24, 2017). "Planet Organic boss's well-being tips". BBC News. Retrieved July 20, 2025.
  11. ^ McGuire, Laura (September 30, 2019). ""Trust your gut and go to bed" says Planet Organic founder Renee Elliott". Real Business. Retrieved July 20, 2025.
  12. ^ "Planet Organic devoured by private equity". Shropshire Star. September 30, 2018. Retrieved March 11, 2020.
  13. ^ Kleinman, Mark (April 25, 2023). "Planet Organic founder Elliott returns to spearhead rescue deal". Sky News. Retrieved July 20, 2025.
  14. ^ Parr, Jacqui (April 25, 2023). "BREAKING: Planet Organic founder rescues organic grocer from administration". Grocery Gazette. Retrieved July 20, 2025.
  15. ^ Mullen, Dene. "Renée Elliott's story of Planet Organic's 'miracle' turnaround". The Grocer. Retrieved July 20, 2025.
  16. ^ Jones, Stephen. "Huel and Little Moons among brands delisted by Planet Organic". The Grocer. Retrieved July 20, 2025.
  17. ^ Wright, Georgia (April 25, 2023). "Planet Organic founders beat out Sainsbury's to buy grocer out of administration". Retail Gazette. Retrieved July 20, 2025.
  18. ^ "Returning to Planet Organic feels like a 'business fairytale'". Management Today. Retrieved July 20, 2025.
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