Nour Emam
Nour Emam is an Egyptian technology entrepreneur, doula and reproductive health activist.
Biography
[edit]Emam underwent a medically unnecessary C-section when giving birth to her daughter, then suffered from postpartum depression and PTSD, which went undiagnosed for eight months.[1] After this experience, she became an activist for sexual and reproductive health, subjects which are considered taboo in the Middle East and North Africa (MENA).[2][3] She trained as a doula for five months in Canada and studied managing postpartum depression in Britain.[4]
Emam founded Cairo based[5] fem-tech (female technology) company MotherBeing in January 2020 and works as CEO. It has become one of the leading platforms for sex education in the Arab world.[6] She has also spoken on podcasts such as a 2025 episode of The Egyptian Streets where she discussed misconceptions in sexual health and myth-busting old traditions.[7]
She was named a BBC 100 Women in 2024.[2][4]
References
[edit]- ^ "Mother Being: Breaking taboos around sex education, reproductive health in Egypt - Health - Life & Style". Ahram Online. Retrieved 7 March 2025.
- ^ a b "BBC 100 Women 2024: Who is on the list this year? - BBC News". News. Archived from the original on 1 January 2025. Retrieved 7 March 2025.
- ^ "Normalising conversation about Arab women's sexual health led to threats and challenges, Motherbeing co-founder says". Middle East Monitor. 19 March 2023. Archived from the original on 17 June 2024. Retrieved 7 March 2025.
- ^ a b "BBC recognizes Nour Emam of Egypt's MotherBeing for empowering women - Health - Life & Style". Ahram Online. Archived from the original on 20 May 2025. Retrieved 7 March 2025.
- ^ Kamel, Deena. "Generation Start-up: Mother Being destigmatises reproductive health to empower women". The National. Archived from the original on 5 July 2025. Retrieved 7 March 2025.
- ^ El-Naggar, Mona; Aridi, Sara (18 November 2021). "Sex Ed, One Instagram Post at a Time". The New York Times. ISSN 0362-4331. Retrieved 7 March 2025.
- ^ Morsi, Noran (7 March 2021). "Podcast: Nour Emam Revolutionizes Sex-Ed in Egypt". Egyptian Streets. Archived from the original on 27 April 2025. Retrieved 7 March 2025.