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HerZindagi
Type of site
Lifestyle and entertainment
Available inHindi, English, Tamil
HeadquartersNoida, Uttar Pradesh
OwnerJagran New Media
IndustryLifestyle and entertainment
ParentMMI Online Limited
URLherzindagi.com
Launched30 September 2017
Current statusActive

HerZindagi is a women-focused digital platform based in Noida, Uttar Pradesh, India. Launched on 30 September 2017 by Jagran New Media, the digital division of Jagran Prakashan Limited, it publishes content in Hindi, English, and Tamil.[1] The website covers lifestyle topics such as fashion, beauty, travel, food, personal finance, and social issues related to women, including entrepreneurship and empowerment.[2] HerZindagi is frequently cited by news publications such as Zee News,[3] South China Morning Post,[4] Times of India,[5] Business Standard,[6] India Times,[7] Economic Times,[8] Free Press Journal,[9] News 18,[10] among others.

History and operations

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HerZindagi.com began as a lifestyle and entertainment website, offering articles, videos, and features on wellness, astrology, and contemporary trends.[11] Operated under Jagran New Media, it expanded to include a Tamil-language version following its initial Hindi and English launches.[12] By September 2020, the platform reported approximately 11 million monthly users.[13][14]

Content and initiatives

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In 2020, HerZindagi partnered with Narikaa, an initiative by the Federation of Obstetric and Gynaecological Societies of India (FOGSI), to launch Naari Swaasth, a microsite focused on women’s health education.[15]

In 2022, the platform introduced the 75 Buland Hausle campaign to mark India's 75th year of independence, highlighting 75 women for their contributions since 1947.[16] The same year, it launched Shubh Vivah, a microsite providing wedding-related advice with input from industry professionals such as photographer Poonam Kotecha, beauty expert Shahnaz Husain, and nutritionist Swati Bathwal.[17]

In May 2023, HerZindagi initiated The Good Mother Project ahead of Mother's Day, featuring discussions on societal expectations of motherhood.[18] The project included interviews with public figures such as actress Alia Bhatt and author Sudha Murthy.[19] In July 2023, HerZindagi introduced HZ Buddy, a community-oriented feature. The platform also produces editorial content on diverse topics, including social issues and lifestyle trends.[20]

Collaborations and events

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HerZindagi collaborated with OnlyMyHealth in 2023 to organize the Period Party campaign ahead of Menstrual Hygiene Day, addressing menstrual hygiene and stigma.[21][22]

The platform also launched the WomenPreneur Awards in 2023 to recognize women entrepreneurs. The inaugural event was held in New Delhi, with Union Minister Smriti Zubin Irani attending as chief guest.[23]

Awards

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  • Afaqs! Brand Storyz Awards 2024[24]
  • Afaqs! DigiPub Awards 2023[25]

References

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  1. ^ Saxena, Nishant (4 October 2017). "Jagran New Media launches a women-only website in Hinglish - Exchange4media". exchange4media. Retrieved 16 April 2025.
  2. ^ "HerZindagi, OnlyMyHealth Celebrate Period Party To Mark Menstrual Hygiene Day". 26 May 2023. Retrieved 16 April 2025.
  3. ^ "Allu Arjun Birthday Special: Meet Indias Highest-Paid Actor, His Net Worth, Private Jet, Upcoming Releases". Zee News. Retrieved 16 April 2025.
  4. ^ "Inside the fabulous life of Indian billionaire Nita Ambani". South China Morning Post. 1 November 2021. Retrieved 16 April 2025.
  5. ^ "Allu Arjun's 2024 net worth: Inside his Rs 460 crore empire of films, endorsements, and luxury!". The Times of India. 6 December 2024. ISSN 0971-8257. Retrieved 16 April 2025.
  6. ^ "How the 'Just looking like a wow!' trend is taking over the internet". Business Standard India.
  7. ^ "Allu Arjun's net worth: Inside Pushpa 2 star's lavish lifestyle, income, private jet, cars, houses and more on his 43rd birthday". Indiatimes. 8 April 2025. Retrieved 16 April 2025.
  8. ^ "Allu Arjun's Net Worth 2024: Hyderabad startup, property worth crores, annual income, salary – Check Pushpa star's staggering wealth". ET Now. 3 February 2025. Retrieved 16 April 2025.
  9. ^ "Allu Arjun Birthday: All About Pushpa Actor's ₹460 Cr Net Worth & Most Expensive Things Owned By Him". Free Press Journal. Retrieved 16 April 2025.
  10. ^ "On Allu Arjun's 42nd Birthday, A Look At Pushpa Actor's Net Worth, Cars And Watch Collection". News18. Retrieved 16 April 2025.
  11. ^ "Jagran New Media focuses on providing factual & credible content to users". Exchange4media. 17 April 2020. Retrieved 16 April 2025.
  12. ^ "Jagran New Media's HerZindagi expands into Tamil market". Exchange4media. 28 October 2022. Retrieved 16 April 2025.
  13. ^ "HerZindagi.com Launches Its User Generated Content Platform HerVoice". web.archive.org. 2 December 2021. Retrieved 16 April 2025.
  14. ^ "Jagran New Media's HerZindagi expands into the Tamil market". www.indiantelevision.com. 28 October 2022. Retrieved 16 April 2025.
  15. ^ Chandra, Shanu. "HerZindagi collaborates with FOGSI to create content around women's health and well being". www.afaqs.com. Retrieved 16 April 2025.
  16. ^ Madan, Ankita. "HerZindagi.com celebrates 75th Independence Day with an initiative "75 Buland Hausale"". www.afaqs.com. Retrieved 16 April 2025.
  17. ^ Madan, Ankita. "HerZindagi.com launches the wedding special microsite 'Shubh Vivah'". www.afaqs.com. Retrieved 16 April 2025.
  18. ^ "Herzindagi.com's 'The Good Mother Project' aims to celebrate motherhood". bestmediainfo.com. Retrieved 16 April 2025.
  19. ^ "Herzindagi.com initiates 'The Good Mother Project' - Exchange4media". exchange4media. 12 May 2023. Retrieved 16 April 2025.
  20. ^ Pandey, Anand. "Herzindagi ने लॉन्च किया चैट-बेस्ड स्मार्ट सर्च फीचर HZ Buddy, यूजर्स को मिलेगा और बेहतर एक्सपीरियंस" (in Hindi). Retrieved 16 April 2025.
  21. ^ Madan, Ankita. "HerZindagi and OnlyMyHealth celebrated Period Party to mark Menstrual Hygiene Day". www.afaqs.com. Retrieved 16 April 2025.
  22. ^ "Jagran New Media's OnlyMyHealth & HerZindagi explore Google's new storytelling format". Exchange4media. 7 October 2020. Retrieved 16 April 2025.
  23. ^ HerZindagi Womenpreneur Awards 2025 | Celebrating Resilience & Innovation | Inspiring Women Leaders. 7 March 2025. Retrieved 16 April 2025 – via YouTube.
  24. ^ "BrandStoryz 2024". events.afaqs.com. Retrieved 16 April 2025.
  25. ^ "Digipub". events.afaqs.com. Retrieved 16 April 2025.
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