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Shahnaz Afrin Jui

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Shahnaz Afrin Jui is a Bangladeshi digital content creator, entrepreneur, and the founder of the multimedia brand Too Potato. She is known for her work in creative media, podcasting, and AI-enhanced storytelling across digital platforms including Facebook and YouTube.

Career

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Shahnaz Afrin Jui began her career in client relations and marketing, including a role as Customer Experience Executive at GoZayaan. Her early experience in branding and communication informed her later creative ventures.

In the early 2020s, she launched the digital brand Too Potato, which blends humor, AI visuals, storytelling, and social commentary. The brand quickly grew in popularity for its quirky and relatable content, often featuring satirical takes on modern life and relationships in Bangladesh.

She also serves as a host and producer on The Ear Fry Podcast, a signature series under the Too Potato umbrella.

Too Potato

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Too Potato is a Bangladesh-based content brand producing short-form digital entertainment. It gained attention for its AI-generated videos, social satire, and audience-driven creative projects. Popular works include:

  • X-Files: Potato Monster
  • বৃষ্টি আর এই গান ("Rain and This Song")
  • The Ear Fry Podcast

The brand encourages participation from emerging writers and creatives, including open submissions for projects linked to national events like the Ekushey Book Fair.

Public Engagement

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Through Too Potato, Jui has supported cultural involvement by inviting youth to contribute stories and poems, aiming to foster creative collaboration across digital spaces.

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References

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References

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