Draft:Joey Primiani
Joey Primiani | |
|---|---|
 Joey Primiani in 2023 | |
| Born | October 27, 1988 |
| Nationality | American |
| Occupation(s) | Designer, Entrepreneur, Digital Artist |
| Known for | Superfuture, Cortex, LittleMonsters.com, Folio |
| Website | joeyprimiani.com |
Joey Primiani is an American designer, entrepreneur, and digital artist. He is best known for his work at the intersection of technology, art, and pop culture, and for founding the creative venture studio Superfuture. A Forbes "30 Under 30" honoree in Consumer Tech, Primiani has contributed to high-profile projects at companies including Google, Lady Gaga’s Backplane, and Studio XO, and is recognized for his design-forward approach to product development.[1][2]
Early life and education
[edit]Primiani began designing websites at the age of eight and launched his first company as a child.[3] He studied design and technology and has served as a guest lecturer at Stanford University.
Career
[edit]Early work
[edit]Primiani worked at Google from 2009 to 2013, where he contributed to interface design for the search team and experimental initiatives within Google X.[4] He has also held design roles at Yahoo!, Intuit, and Revision3.
Cortex
[edit]In 2010, Primiani launched Cortex, a browser extension that introduced a radial sharing menu for social media platforms. Cortex was praised for its innovative UX and was featured in Fast Company and TechCrunch.[5][6] He holds a U.S. patent for the product’s interaction model.
Backplane and LittleMonsters.com
[edit]In 2012, Primiani co-founded Backplane, a social platform backed by Lady Gaga and Eric Schmidt. Its flagship product, LittleMonsters.com, served as a dedicated fan community and multimedia social network.[7]
Studio XO
[edit]Primiani worked with London-based fashion-tech firm Studio XO from 2013 to 2018, designing wearable technologies and digital experiences for artists including Lady Gaga. The studio’s work received international recognition including a Cannes Lions Gold.
Superfuture and Folio
[edit]In 2021, Primiani founded Superfuture, a venture studio focused on creating design-centric apps and creative tools. In 2022, he co-founded Folio, a platform for digital artists and NFTs. Folio was featured by Vogue, Product Hunt, and NFT Now for its emphasis on artist empowerment.[8][9]
Design style and public image
[edit]Primiani’s design style blends minimal user interfaces with pop-cultural motifs, often described as neo-pop. He is known for using bright colors, cosmic symbols, and expressive visual branding. His personal motto is "Changing the world, one pixel at a time."[10]
Recognition
[edit]- Forbes 30 Under 30 (2016) – Consumer Tech
- Business Insider's Top 25 Under 25 in Tech (2011)
- Cannes Lions Gold (Studio XO)
- Features in Fast Company, TechCrunch, Vogue, Wired UK
Public speaking
[edit]Primiani has spoken at events including TEDx, Big Omaha, and Stanford University. He also appears in interviews and podcasts discussing product design and creative technology.
External links
[edit]References
[edit]- ^ https://www.forbes.com/30-under-30-2016/consumer-tech
- ^ https://www.businessinsider.com/top-25-under-25-in-tech-2011-7
- ^ https://www.fastcompany.com/1769465/internet-boy-wonder-joey-primiani
- ^ https://www.behance.net/gallery/116183479/Google-X-Design-System
- ^ https://techcrunch.com/2010/12/11/cortex/
- ^ https://www.fastcompany.com/1665730/favorite-interface-design-ideas-of-the-year
- ^ https://www.businessinsider.com/backplane-lady-gaga-2012-3
- ^ https://www.vogue.com/article/folio-nft-platform
- ^ https://www.producthunt.com/posts/folio
- ^ https://medium.com/@joeyprimiani