Draft:Iwonder
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|  |
 | |
Type of site | Subscription video-on-demand |
|---|---|
| Available in | English (UI) |
| Headquarters | Singapore |
| Area served | Australia · New Zealand · Southeast Asia · India · MENA |
| Owner | iWonder Pte Ltd |
| Key people | Andreas von Maltzahn (CEO & Founder) |
| URL | iwonder |
| Commercial | Yes |
| Registration | Required |
| Launched | March 2019 |
| Current status | Active |
iWonder (stylised iwonder) is a Singapore-based over-the-top (OTT) streaming service specialising in documentary and current-affairs programming. Launched in March 2019, the platform hosts more than 1,000 films and series curated around breaking-news topics.[1]
History
[edit]- 2018 – beta via iflix: A branded documentary carousel was soft-launched on iflix across Asia and Africa, reaching about 15 million users.[2]
- March 2019 – direct-to-consumer debut: Apps rolled out in Australia, New Zealand and Singapore with a one-month free trial at A$6.99 per month.[3]
- September 2019 – Southeast-Asia expansion: Coverage extended to Indonesia, Malaysia, the Philippines, Thailand, Vietnam, Cambodia, Laos and Myanmar.[4]
- December 2020 – Telstra TV tie-in: A carriage deal added a native iWonder app to Telstra TV devices in Australia.[5][6]
- 2021–23 – bundles and integrations:
- September 2020 – MENA window via Shahid VIP: MBC Group licenced more than 100 hours of iWonder titles for its premium Arabic streamer.[9]
Service and features
[edit]iWonder offers a single paid tier with a 14-day free trial. In Australia the retail price is $4.99 a month or $49.90 a year.[10] Regional bundles (e.g., Prime Video Channels, Optus SubHub) vary by market.[11]
Apps are available for iOS, Android, Apple TV, Android TV and Telstra TV/Roku, and support Chromecast and AirPlay.[4]
Content
[edit]The catalogue spans more than 50 sub-genres—politics, true-crime, science & tech, environment and more—licenced from distributors such as Abacus Media Rights, Dogwoof and Arte Sales. Flagship titles have included Oscar-nominated For Sama and Honeyland, box-office exposé The Kleptocrats, and PBS Frontline features.[11]
Distribution and partnerships
[edit]| Year | Partner | Territory / platform | Notes |
|---|---|---|---|
| 2019 | Seven West Media (7Plus) | Australia | 100+ titles rotated in an AVoD carousel.[12] |
| 2020 | Shahid VIP (MBC Group) | MENA | 100 hours licenced.[9] |
| 2020 | Telstra TV | Australia | App launched; A$0.99 for first three months.[5] |
| 2021 | Prime Video Channels | Australia | À-la-carte add-on.[13] |
| 2023 | Prime Video Channels | India | À-la-carte add-on.[14] |
| 2024 | Prime Video Channels | New Zealand | À-la-carte add-on.[15] |
Reception
[edit]- App Store highlight: In July 2020 Apple selected iWonder as its “App of the Day” in 15 territories, praising its topical curation.[16]
- Australian tech press dubbed the service “the Netflix of documentaries”,[17] while CompareTV called it “heaven for doco fans on a budget”.[18]
- During 2020 iWonder reported a 135 % increase in viewing, out-pacing other SVOD genres.[19]
See also
[edit]References
[edit]- ^ Cite error: The named reference
CP20196was invoked but never defined (see the help page). - ^ "iwonder Launches as New Doc Streaming Service". World Screen. 1 September 2018. Retrieved 23 June 2025.
- ^ "Documentary Streaming Service iWonder Has Launched in Australia". Concrete Playground. 5 March 2019. Retrieved 23 June 2025.
- ^ a b "iwonder Launches in Southeast Asia". World Screen Newsflash. 23 September 2019. Retrieved 23 June 2025.
- ^ a b "Documentary streamer iWonder launches on Telstra TV". B&T. 10 December 2020. Retrieved 23 June 2025.
- ^ "iwonder documentary streaming app goes live on Telstra TV platform". Telecompaper. 10 December 2020. Retrieved 23 June 2025.
- ^ "Documentary streaming platform iWonder signs deal with Seven". Mumbrella. 24 October 2019. Retrieved 23 June 2025.
- ^ "Documentary platform iWonder signs content integration deal with Reuters". Mumbrella. 14 February 2020. Retrieved 23 June 2025.
- ^ a b "MBC partners with iWonder to bring over 100 hours of content to Shahid VIP". BroadcastPro ME. 6 September 2020. Retrieved 23 June 2025.
- ^ "Unveiling the Origins of COVID-19: iWonder's controversial new documentary". TV Blackbox. 16 June 2023. Retrieved 23 June 2025.
- ^ a b "Everything New Streaming this September 2024 on iWonder". TV Blackbox. 11 September 2024. Retrieved 23 June 2025.
- ^ "Streaming deals boost 7Plus catalogue". AdNews. 15 November 2019. Retrieved 23 June 2025.
- ^ "Amazon announces launch of Prime Video Channels in Australia". Mediaweek. 3 June 2021. Retrieved 23 June 2025.
- ^ "Amazon Prime Video launches first dedicated anime channel in India". C21Media. 6 February 2023. Retrieved 23 June 2025.
- ^ Frater, Patrick (13 November 2024). "Prime Video in New Zealand Expands With Add-On Bundles". Variety. Retrieved 23 June 2025.
- ^ "App of the Day: iWonder". App Store Story. 1 July 2020. Retrieved 23 June 2025.
- ^ "How much are you prepared to pay each month?". News.com.au. 20 March 2019. Retrieved 23 June 2025.
- ^ "iwonder streaming service – everything you need to know". CompareTV. 2021. Retrieved 23 June 2025.
- ^ "Streaming boom across 2020". TV Tonight. 21 January 2021. Retrieved 23 June 2025.
Category:Streaming media services Category:Subscription video streaming services Category:Internet properties established in 2019 Category:Singaporean websites
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