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Bim (company)

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BİM Birleşik Mağazalar A.Ş.
Company typeAnonim Şirket
BİST: BIMAS
IndustryDiscount store
Founded1995; 30 years ago (1995)
Headquarters
Number of locations
12,482 shops (Turkey)[1]
687 shops (Morocco)[1]
356 shops (Egypt)[1]
Area served
Turkey

Morocco

Egypt
Key people
Mustafa Latif Topbaş (Chairman)
ProductsBasic food items and consumer goods
RevenueIncrease US$14.84 billion (2024)[2]
Decrease US$151.4 million (2024)
Decrease US$531.8 million (2024)
Total assetsIncrease US$6.73 billion (2024)
Total equityIncrease US$3.38 billion (2024)
Number of employees
86,647 (2023)[2]
SubsidiariesFile
Websitebim.com.tr

BİM Birleşik Mağazalar A.Ş. (BİM for short) is a Turkish retail company, known for offering a limited range of basic food items and consumer goods at competitive prices. Bim were the pioneers of this discount store model in Turkey.

Business and activities

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Bim A.Ş. was founded in 1995[3] by a group of investors around Cuneyd Zapsu. Zapsu sold his shares to the investment bank Merrill Lynch in 2000. Today, the main shareholder is Mustafa Latif Topbaş.[4] At the beginning, BİM had only 21 stores, but it expanded thoroughly and by the end of 2015 it counted 4972[5] and 2019, 7438 stores [3] by the third quarter of 2021, the company operated 10.330 stores. BİM does not offer franchises, all stores are owned and operated by the company itself,[6] and they are viewed as a competition to the many independent neighborhood stores. The business model is inspired by the German discounter ALDI.[4]

It also operates 733 stores in Morocco[3] and 300 in Egypt.[3] In 2005 44.12% of its shares were offered to the public.[7]

Private label brands

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  • A plusshampoo and hair conditioner, hair dye
  • A plus Elegancehair dye
  • Abdullah EfendiTurkish coffee
  • Abdullah Efendi KeyifTurkish coffee machines
  • Activ-blok — toilet deodorizer
  • Adoraice cream
  • Agahboza
  • Agu babybaby shampoo
  • Aknazwhite cheese
  • AKS — surface cleaner
  • AKS Bril — kitchen and bathroom cleaner
  • Apaks — cotton products
  • Art Matiklaundry detergent
  • Assuwater
  • Balkaşıkhoney
  • Berktea
  • BGrill — chicken burgers and döner
  • Bili bili — eggs
  • Bill Matik — powder laundry detergent
  • Bind Activit — dishwashing detergent and tablets
  • Binvezir — cheese
  • Blumetissue paper
  • BolBol — sauces
  • Bruno — biscuits
  • Bugido — ice cream
  • Bugido MaSante — ice cream
  • Bulut — fabric softener
  • Buono — chocolate
  • BuonoDolce — hazelnut chocolate
  • Capitol — shampoo and hair conditioner
  • Cardella — pasta
  • Carlottiladyfinger biscuits
  • Casey — cake
  • Casilda Home — home textile
  • Centro — wafer
  • Chef'scookware and kitchenware
  • Chef's Plus — premium cookware and kitchenware
  • Chef's Proprofessional-grade cookware and kitchenware
  • Comfort Family — underwear
  • Connex — dough and cake mix
  • Cupido — cornflakes
  • Çiğdem — corn oil
  • Derya — tinned tuna
  • Destan — spices
  • Desto — dishwashing detergent
  • Dijitsu — home appliances
  • Dost — yogurt, milk, and ayran
  • Dost Gurme — fruit yogurt
  • Dudi — ice cream
  • Dushyshower gel
  • Efsane — rice, flour
  • Ekmecik — bread
  • Emin — red meat
  • Epi — epilation
  • Etkinlemonade
  • Fair — ice cream
  • Familywet wipes
  • Felice — pistachio paste
  • Ferlemon soda
  • Fıçı — pickles
  • GofGof — wafer
  • Güldal — bleach and cleaner
  • Hazine — chocolate
  • Hürrem — soup mix and stock
  • Hyper bon — chewing gum
  • Ice Loly — ice cream
  • Işıl — bar and liquid soaps
  • Ivory — pocket wet wipes
  • İlkgün — jam
  • İnci — olives
  • Jelly Party — gummy candy
  • Jenny & Willybaby diaper
  • Jucy — fruit juice
  • Kaanbeykashar cheese
  • Karayel — cologne
  • Karlıtepe — mineral water
  • Kelly's — cornflakes
  • Kelly's Fitness Club — muesli
  • Kerem — clotted cream and cream cheese
  • Keysmart — home appliances
  • Krınkıl — pretzel sticks
  • LâlFeminine hygiene products
  • Le'Cola — cola
  • Le'Portaorange soda
  • Le'Mandymandarin soda
  • Lemonte — lemonade
  • Let's — condoms
  • Lezzethane — frozen products
  • Man S — male grooming
  • Mercy — perfume
  • Mr. Bady — gift toy
  • Mr. Bee — cream cleaner
  • Mr. green — cleaning cloths
  • Mutfağım — frozen products, canola oil
  • M.Z. Egeçiğ köfte
  • Osmanoğlu — desserts
  • Party — chips
  • Pasta Veneta — pasta
  • Patito — potato chips
  • Performans — energy drink and protein powder
  • Pervin — butter
  • Peripella — hazelnut spread
  • Powerdent — toothpaste
  • Powerdent Shine — toothpaste
  • Power B — batteries
  • Power Key — light bulbs
  • Protex — aluminium foil, baking paper, garbage, and storage bags
  • Queen — paper towel
  • Queen 3— paper towel
  • RoomStar — air freshener
  • Saban — bulgur and legumes
  • Santa — picnicware
  • Sayley — hazelnut spread
  • Scarlett — hygienic pads
  • Serel — tahini, molasses, halva
  • Shela — deodorant
  • Shine — tooth brush
  • Silver Rose — cosmetics
  • Studi — stationery products
  • Sırım — olive oil
  • Simbat — nuts
  • Sniti — biscuits
  • Sole — sunflower oil and margarine
  • Star Krak — corn snacks and popcorn
  • Startop — sugar-coated candies
  • Süsse — biscuits
  • Şafak — granulated sugar and sugar cubes
  • Tazem — chicken and chicken products
  • Teatone — iced tea
  • Tindy Candy — candy
  • Tombik — deli meats
  • Top Stars — sugar-coated candies
  • Topi — chocolate
  • Topi Gum — lollipop
  • Topi Tanem — chocolate
  • Unlum — phyllo dough
  • Üç Köşem — triangle cheese
  • VIP — coffee
  • Vow — caramel chocolate
  • Wall Star — coconut filled chocolate
  • Will — pineapple juice
  • Yaşam — biscuits
  • Yazgan — semolina
  • Yurdum — tomato paste, tomato sauce, mixed vegetables, corn, and ready meals

References

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  1. ^ a b c "Bim".
  2. ^ a b "Şirket çalışanlarının sayısı" (PDF).
  3. ^ a b c d "Bim A.Ş. > Welcome..." english.bim.com.tr. Retrieved 2020-08-31.
  4. ^ a b "BIM rings the changes for Turkey's shoppers". www.ft.com. 2010-10-05. Retrieved 2020-08-31.
  5. ^ BİM Records Growth Of 21% For 2015European Supermarket Magazine Retrieved 2016-03-13
  6. ^ "Bim A.Ş. | Frequently Asked Questions". english.bim.com.tr. Retrieved 2015-10-03.
  7. ^ "Untitled Document". Archived from the original on 2015-10-04. Retrieved 2014-06-29.