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Leadership approval opinion polling for the next United Kingdom general election

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Opinion polling for UK general elections
2015 election
Opinion polls • Leadership approval
2017 election
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2019 election
Opinion polls • Leadership approval
2024 election
Opinion polls • Leadership approval
Next election
Opinion polls • Leadership approval

At various dates in the run up to the next United Kingdom general election various organisations have carried out opinion polling to gauge the opinions that voters hold towards political leaders. The polling companies listed are usually members of the British Polling Council (BPC) and abide by its disclosure rules. The date range for opinion polls is from the 2024 general election, held on 4 July 2024 to the present.

Preferred prime minister polling

[edit]

Some pollsters ask voters which of the party leaders they would prefer as prime minister.

Starmer vs Badenoch

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Kemi Badenoch None Don't know Lead
9–11 Jul 2025 Opinium[1] 2,052 23% 14% 49% 14% 9
4–6 Jul 2025 Freshwater Strategy[2] 1,259 36% 36% 23% 5% Tie
26–30 Jun 2025 Lord Ashcroft Polls[3][a] 5,018 30% 15% – 55% 15
25–27 Jun 2025 Opinium[4] 2,050 24% 12% 49% 14% 12
13–16 Jun 2025 Ipsos[5] 1,135 28% 16% 46% – 12
11–13 Jun 2025 Opinium[6] 2,050 25% 12% 49% 14% 13
6–8 Jun 2025 Freshwater Strategy[7][a] 1,260 34% 38% 21% 7% 4
29 May – 2 Jun 2025 Lord Ashcroft Polls[8][a] 5,147 31% 16% – 53% 15
28–30 May 2025 Opinium[9] 2,050 24% 11% 48% 17% 13
18–19 May 2025 YouGov[10] 2,212 36% 25% 4% 35% 11
14–16 May 2025 Opinium[11] 2,050 24% 13% 50% 13% 11
9–11 May 2025 Freshwater Strategy[12][a] 1,250 36% 33% 25% 7% 3
30 Apr – 2 May 2025 Opinium[13] 2,050 25% 14% 45% 15% 11
23–25 Apr 2025 Opinium[14] 2,050 25% 14% 45% 16% 11
10–14 Apr 2025 Lord Ashcroft Polls[15][a] 5,263 33% 15% – 52% 18
9–11 Apr 2025 Opinium[16] 2,050 28% 13% 43% 15% 15
4–6 Apr 2025 Freshwater Strategy[17][a] 1,250 32% 40% 24% 5% 8
26–28 Mar 2025 Opinium[18] 2,050 26% 13% 45% 16% 13
19–21 Mar 2025 Opinium[19] 2,078 25% 14% 45% 15% 11
14–17 Mar 2025 Ipsos[20] 1,132 33% 16% 43% – 17
13–17 Mar 2025 Lord Ashcroft Polls[21][a] 5,111 34% 14% – 52% 20
6–9 Mar 2025 JL Partners[22] 2,012 35% 24% – 40% 9
5–7 Mar 2025 Opinium[23] 2,050 28% 13% 42% 17% 15
1–2 Mar 2025 Freshwater Strategy[24][a] 1,215 36% 34% 22% 8% 2
19–21 Feb 2025 Opinium[25] 2,050 25% 15% 45% 15% 10
13–21 Feb 2025 JL Partners[26] 6,049 35% 30% – 35% 5
18 Feb 2025 Redfield & Wilton Strategies[27] 1,500 32% 27% – 41% 5
13–17 Feb 2025 Lord Ashcroft Polls[28][a] 5,099 29% 17% – 54% 12
6–7 Feb 2025 YouGov[29] 2,275 31% 20% 10% 39% 11
5–7 Feb 2025 Opinium[30] 2,050 24% 15% 46% 15% 9
31 Jan – 2 Feb 2025 Freshwater Strategy[31][a] 1,200 33% 37% 24% 6% 4
28–29 Jan 2025 Survation[32] 2,010 34% 31% – 44% 3
16–20 Jan 2025 Lord Ashcroft Polls[33][a] 5,231 29% 18% – 53% 11
10–14 Jan 2025 JL Partners[34] 2,007 29% 26% – 44% 3
8–10 Jan 2025 Opinium[35] 2,050 26% 16% 42% 16% 10
4–6 Jan 2025 Freshwater Strategy[36][a] 1,207 34% 38% 21% 7% 4
18–20 Dec 2024 Opinium[37] 2,010 25% 16% 41% 17% 9
13–17 Dec 2024 Ipsos[38] 1,137 32% 18% 27% – 14
12–16 Dec 2024 Survation[39] 2,030 35% 30% – 35% 5
6–10 Dec 2024 More in Common[40] 2,432 28% 23% 49% – 5
26–27 Nov 2024 YouGov[41] 2,203 27% 22% 4% 47% 5
8–11 Nov 2024 Ipsos[42] 1,139 30% 19% 38% – 11
2 Nov 2024 Kemi Badenoch is elected leader of the Conservative Party

Starmer vs Sunak

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Rishi Sunak None Don't know Lead
18–20 Oct 2024 Savanta[43] 2,135 39% 32% 45% 11% 7
2–4 Oct 2024 Opinium[44] 2,003 25% 19% 45% – 6
25–27 Sep 2024 Opinium[45] 2,049 27% 18% 46% 10% 9
18–20 Sep 2024 Opinium[46] 2,050 28% 18% 44% 10% 10
28–30 Aug 2024 Opinium[47] 2,040 34% 15% 40% 11% 19
14–16 Aug 2024 Opinium[48] 1,996 36% 16% 37% 12% 20
31 Jul – 2 Aug 2024 Opinium[49] 2,063 38% 14% 37% 11% 24
17–19 Jul 2024 Opinium[50] 2,010 37% 14% 34% 15% 23

Starmer vs Farage

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Nigel Farage None Don't know Lead
4–6 Jul 2025 Freshwater Strategy[2] 1,259 40% 39% 17% 4% 1
13–16 Jun 2025 Ipsos[5] 1,135 32% 26% 35% – 6
6–8 Jun 2025 Freshwater Strategy[7][a] 1,260 38% 45% 13% 4% 7
18–19 May 2025 YouGov[51] 2,212 44% 29% 4% 23% 15
14–17 Mar 2025 Ipsos[20] 1,132 36% 25% 32% – 11
6–9 Mar 2025 JL Partners[22] 2,012 43% 33% – 25% 10
18 Feb 2025 Redfield & Wilton Strategies[52] 1,500 36% 37% – 26% 1
6–7 Feb 2025 YouGov[53] 2,275 36% 26% 9% 28% 10
10–14 Jan 2025 JL Partners[34] 2,007 38% 33% – 29% 5
13–17 Dec 2024 Ipsos[54] 1,137 37% 25% 21% – 12

Starmer vs Davey

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Ed Davey None Don't know Lead
18–19 May 2025 YouGov[55] 2,212 27% 25% 5% 44% 2
6–7 Feb 2025 YouGov[56] 2,275 24% 16% 11% 49% 8

Badenoch vs Farage

[edit]
Dates
conducted 		Pollster Sample
size 		Kemi Badenoch Nigel Farage None Don't know Lead
4–6 Jul 2025 Freshwater Strategy[2] 1,259 33% 39% 23% 6% 6
6–8 Jun 2025 Freshwater Strategy[7][a] 1,260 38% 40% 17% 5% 2
18–19 May 2025 YouGov[57] 2,212 29% 25% 4% 41% 4
6–9 Mar 2025 JL Partners[22] 2,012 32% 34% – 34% 2
6–7 Feb 2025 YouGov[58] 2,275 22% 22% 11% 46% Tie
13–17 Dec 2024 Ipsos[59] 1,137 16% 23% 40% – 7

Badenoch vs Davey

[edit]
Dates
conducted 		Pollster Sample
size 		Kemi Badenoch Ed Davey None Don't know Lead
18–19 May 2025 YouGov[60] 2,212 21% 33% 4% 41% 12
6–7 Feb 2025 YouGov[61] 2,275 17% 26% 11% 46% 9

Farage vs Davey

[edit]
Dates
conducted 		Pollster Sample
size 		Nigel Farage Ed Davey None Don't know Lead
18–19 May 2025 YouGov[62] 2,212 27% 41% 4% 27% 14
6–7 Feb 2025 YouGov[63] 2,275 25% 30% 9% 36% 5

Starmer vs Badenoch vs Farage

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Kemi Badenoch Nigel Farage None Don't know Lead
11–14 Jul 2025 More in Common[64] 3,026 23% 10% 24% 43% – 1
2–3 Jul 2025 More in Common[65] 1,855 20% 10% 24% 46% – 4
27–30 Jun 2025 More in Common[66] 2,532 24% 10% 25% 42% – 1
26–30 Jun 2025 Lord Ashcroft Polls[67][a] 5,018 30% 8% 23% – 39% 7
25–27 Jun 2025 Survation[68] 2,002 31% 14% 26% – 29% 5
20–23 Jun 2025 More in Common[69] 2,004 26% 10% 24% 40% – 2
13–16 Jun 2025 More in Common[70] 2,032 24% 10% 24% 42% – Tie
6–9 Jun 2025 More in Common[71] 2,073 23% 10% 24% 43% – 1
30 May – 2 Jun 2025 Survation[72] 1,096 32% 14% 28% – 26% 4
30 May – 2 Jun 2025 More in Common[73] 2,016 23% 10% 24% 43% – 1
29 May – 2 Jun 2025 Lord Ashcroft Polls[8][a] 5,147 30% 7% 23% – 39% 7
23–26 May 2025 More in Common[74] 2,000 24% 10% 24% 42% – Tie
16–19 May 2025 More in Common[75] 2,090 22% 11% 24% 43% – 2
3–4 May 2025 More in Common[76] 2,212 22% 10% 24% 44% – 2
17–21 Apr 2025 More in Common[77] 2,004 26% 11% 23% 40% – 3
11–14 Apr 2025 More in Common[78] 2,277 26% 11% 22% 41% – 4
10–14 Apr 2025 Lord Ashcroft Polls[15][a] 5,263 33% 9% 20% – 37% 13
2–8 Apr 2025 JL Partners[79] 2,086 33% 16% 30% – 21% 3
28–31 Mar 2025 More in Common[80] 2,081 22% 11% 22% 45% – Tie
22–24 Mar 2025 More in Common[81] 2,077 25% 12% 22% 41% – 3
14–17 Mar 2025 More in Common[82] 2,432 26% 11% 22% 41% – 4
13–17 Mar 2025 Lord Ashcroft Polls[21][a] 5,111 35% 8% 19% – 38% 16
7–10 Mar 2025 More in Common[83] 2,041 26% 10% 21% 43% – 5
6–9 Mar 2025 JL Partners[22] 2,012 32% 17% 28% – 23% 4
28 Feb – 3 Mar 2025 More in Common[84] 2,010 28% 12% 22% 38% – 6
21–24 Feb 2025 More in Common[85] 2,013 22% 11% 23% 44% – 1
13–21 Feb 2025 JL Partners[86] 6,049 30% 16% 25% – 30% 5
14–18 Feb 2025 More in Common[87] 4,101 23% 10% 25% 43% – 2
13–17 Feb 2025 Lord Ashcroft Polls[28][a] 5,099 30% 9% 23% – 38% 7
7–10 Feb 2025 More in Common[88] 2,005 22% 13% 24% 41% – 2
31 Jan – 3 Feb 2025 More in Common[89] 2,044 22% 12% 24% 42% – 2
24–27 Jan 2025 More in Common[90] 2,009 21% 12% 23% 44% – 2
16–20 Jan 2025 Lord Ashcroft Polls[33][a] 5,231 31% 11% 21% – 37% 10
10–13 Jan 2025 More in Common[91] 2,005 21% 12% 20% 47% – 1

Starmer vs Badenoch vs Farage vs Davey

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Kemi Badenoch Nigel Farage Ed Davey None Don't know Lead
10–11 Jun 2025 Survation[92] 2,010 23% 13% 25% 9% 22% 9% 2
6–7 Apr 2025 YouGov[93] 2,178 21% 5% 16% 7% 37% 13% 5
17 Jan 2025 YouGov[94] 2,266 19% 9% 20% 8% 34% – 1

Starmer vs Sunak vs Farage vs Davey vs Denyer vs Ramsay

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Rishi Sunak Nigel Farage Ed Davey Carla Denyer Adrian Ramsay None Don't know Lead
7–8 Aug 2024 We Think[95] 1,278 26% 10% 20% 5% 2% 2% 20% 15% 6
25–26 Jul 2024 We Think[96] 2,012 30% 11% 18% 4% 3% 1% 18% 15% 12
11–12 Jul 2024 We Think[97] 2,005 30% 11% 14% 5% 4% 1% 20% 13% 16

Approval polling

[edit]

Some polls ask voters whether they approve of a particular candidate or party.

Leadership approval

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Kemi Badenoch Nigel Farage Ed Davey Carla Denyer Adrian Ramsay
Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net
13–14 Jul 2025 YouGov 2,285 23% 67% –44 19% 54% –35 30% 61% –31 27% 33% –6 8% 15% –7 4% 14% –10
11–14 Jul 2025 More in Common 3,026 20% 59% –39 17% 41% –24 30% 39% –9 18% 28% –10 – –
9–11 Jul 2025 Opinium 2,052 18% 60% –42 18% 37% –19 30% 41% –11 21% 22% –1 – –
4–7 Jul 2025 More in Common 2,084 20% 56% –36 15% 37% –22 30% 39% –9 18% 23% –5 – –
4–6 Jul 2025 Freshwater Strategy 1,259 23% 61% –38 22% 38% –16 33% 46% –13 27% 25% +2 – –
2–3 Jul 2025 More in Common 1,855 18% 61% –43 15% 36% –21 31% 37% –6 17% 23% –6 – –
27–30 Jun 2025 More in Common 2,532 20% 60% –40 17% 41% –24 31% 39% –8 21% 27% –6 – –
25–27 Jun 2025 Survation 2,002 33% 48% –15 31% 31% 0 39% 41% –2 29% 22% +7 – –
25–27 Jun 2025 Opinium 2,050 21% 56% –35 16% 40% –24 30% 40% –10 22% 21% +1 – –
24–25 Jun 2025 BMG Research 1,617 24% 53% –29 22% 27% –5 35% 29% +6 23% 16% +7 – –
20–23 Jun 2025 More in Common 2,004 23% 54% –31 14% 41% –27 29% 42% –13 18% 27% –9 – –
8–17 Jun 2025 YouGov 10,035 27% 64% –37 19% 53% –34 30% 62% –32 27% 34% –7 – –
15–16 Jun 2025 YouGov 2,220 28% 62% –34 19% 53% –34 30% 61% –31 27% 32% –5 9% 15% –6 5% 13% –8
13–16 Jun 2025 Ipsos 1,135 24% 52% –28 18% 49% –31 31% 48% –17 26% 33% –7 – –
13–16 Jun 2025 More in Common 2,032 20% 58% –38 14% 45% –31 28% 39% –11 17% 26% –9 – –
11–13 Jun 2025 Opinium 2,050 21% 55% –34 18% 37% –19 30% 41% –11 22% 21% +1 – –
10–11 Jun 2025 Survation 2,010 29% 50% –21 31% 38% –7 40% 37% +3 31% 29% +2 – –
6–9 Jun 2025 More in Common 2,073 19% 58% –39 14% 43% –29 29% 42% –13 17% 26% –9 – –
6–8 Jun 2025 Freshwater Strategy[a] 1,260 24% 56% –32 22% 37% –15 38% 40% –2 26% 23% +3 – –
3–4 Jun 2025 Find Out Now 2,041 14% 57% –43 5% 50% –45 38% 31% +7 19% 25% –6 – –
30 May – 4 Jun 2025 Ipsos 1,180 19% 73% –54 11% 60% –49 34% 49% –15 23% 38% –15 – –
1–2 Jun 2025 YouGov 2,009 25% 65% –40 – – – – –
30 May – 2 Jun 2025 Survation 1,096 32% 46% –14 31% 30% +1 41% 38% +3 29% 23% +6 – –
30 May – 2 Jun 2025 More in Common 2,016 21% 57% –36 16% 43% –27 31% 39% –8 19% 28% –9 – –
28–30 May 2025 Opinium 2,050 20% 56% –36 15% 42% –27 31% 42% –11 19% 24% –5 – –
28–29 May 2025 BMG Research 1,510 23% 54% –31 17% 25% –8 34% 32% +2 21% 17% +4 – –
23–26 May 2025 More in Common 2,000 21% 59% –38 14% 39% –25 32% 38% –6 18% 24% –6 – –
16–19 May 2025 More in Common 2,090 21% 58% –37 16% 41% –25 33% 39% –6 20% 27% –7 – –
14–16 May 2025 Opinium 2,050 21% 55% –34 19% 39% –20 33% 38% –5 24% 23% +1 – –
13–14 May 2025 YouGov 2,171 23% 69% –46 16% 55% –39 32% 59% –27 26% 34% –8 10% 15% –5 4% 14% –10
12–13 May 2025 YouGov 2,227 24% 67% –43 – – – – –
9–13 May 2025 Ipsos 2,284 23% 54% –31 17% 49% –32 31% 50% –19 25% 32% –7 – –
10–12 May 2025 More in Common 2,094 22% 56% –34 15% 40% –25 32% 36% –4 18% 27% –9 – –
5–11 May 2025 Find Out Now 2,182 11% 64% –53 8% 50% –42 42% 27% +15 22% 27% –5 – –
6–8 May 2025 BMG Research 1,525 20% 59% –39 20% 25% –5 35% 32% +3 22% 19% +3 – –
2–5 May 2025 Ipsos 1,099 24% 50% –26 – – – – –
2–5 May 2025 Survation 2,032 28% 52% –24 24% 37% –13 36% 39% –3 25% 26% –1 14% 23% –9[b] 14% 23% –9[b]
3–4 May 2025 More in Common 2,212 19% 57% –38 16% 39% –23 32% 35% –3 20% 25% –5 – –
30 Apr – 2 May 2025 Opinium 2,050 22% 56% –34 19% 39% –20 26% 43% –17 21% 24% –3 – –
25–27 Apr 2025 More in Common 2,009 23% 56% –33 20% 33% –13 28% 39% –11 19% 26% –7 – –
23–25 Apr 2025 Opinium 2,050 22% 56% –34 20% 38% –18 29% 41% –12 20% 25% –5 – –
17–21 Apr 2025 More in Common 2,004 22% 56% –34 15% 40% –25 25% 42% –17 16% 30% –14 – –
13–14 Apr 2025 YouGov 2,162 28% 62% –34 16% 54% –38 27% 65% –38 24% 35% –11 8% 16% –8 4% 13% –9
11–14 Apr 2025 More in Common 2,277 21% 55% –34 14% 37% –23 25% 41% –16 17% 28% –11 – –
11–14 Apr 2025 Focaldata 1,585 20% 55% –35 19% 32% –13 29% 44% –15 21% 26% –5 12% 16% –4 –
9–11 Apr 2025 Opinium 2,050 25% 55% –30 19% 39% –20 28% 43% –15 22% 24% –2 – –
9–10 Apr 2025 YouGov 2,001 30% 63% –33 – – – – –
2–8 Apr 2025 JL Partners 2,086 28% 51% –23 25% 34% –9 35% 42% –7 24% 27% –3 12% 19% –7 11% 15% –4
6–7 Apr 2025 YouGov 2,178 27% 60% –33 14% 52% –38 29% 47% –18 27% 30% –3 – –
4–7 Apr 2025 Deltapoll 1,524 24% 52% –28 – – – – –
4–7 Apr 2025 More in Common 2,058 23% 55% –32 17% 36% –19 27% 41% –14 20% 28% –8 – –
3–5 Apr 2025 Find Out Now 2,209 15% 59% –44 7% 43% –36 26% 41% –15 20% 27% –7 – –
31 Mar – 1 Apr 2025 YouGov 2,213 16% 45% –29 – – – – –
28–31 Mar 2025 More in Common 2,081 21% 56% –35 15% 36% –21 26% 41% –15 17% 27% –10 – –
26–28 Mar 2025 Opinium 2,050 22% 54% –32 17% 38% –21 26% 42% –16 20% 22% –2 – –
26–27 Mar 2025 BMG Research 1,544 24% 54% –30 22% 24% –2 29% 36% –7 23% 16% +7 – –
21–26 Mar 2025 Ipsos 1,072 27% 47% –20 18% 40% –22 28% 43% –15 26% 29% –3 – –
22–24 Mar 2025 More in Common 2,077 22% 54% –32 16% 40% –24 25% 42% –17 16% 27% –11 – –
19–21 Mar 2025 Opinium 2,078 24% 53% –29 20% 35% –15 28% 40% –12 22% 21% +1 – –
16–17 Mar 2025 YouGov 2,081 32% 60% –28 18% 52% –34 27% 65% –38 27% 33% –6 8% 15% –7 5% 12% –7
14–17 Mar 2025 Ipsos 1,132 29% 46% –17 18% 44% –26 29% 49% –20 24% 30% –6 – –
14–17 Mar 2025 Deltapoll 1,974 31% 62% –31 28% 45% –17 – – – –
14–17 Mar 2025 More in Common 2,432 24% 51% –27 16% 35% –19 26% 40% –14 17% 24% –7 – –
13–14 Mar 2025 YouGov 2,155 32% 58% –26 – – – – –
10–11 Mar 2025 YouGov 2,076 30% 62% –32 16% 50% –34 26% 65% –39 25% 31% –6 – –
7–10 Mar 2025 More in Common 2,041 25% 51% –26 15% 37% –22 25% 43% –18 17% 25% –8 – –
5–10 Mar 2025 Find Out Now 2,310 20% 50% –30 9% 43% –34 25% 41% –16 20% 25% –5 – –
6–9 Mar 2025 JL Partners 2,012 28% 47% –19 26% 31% –5 33% 42% –9 22% 25% –3 10% 17% –7 10% 18% –8
5–7 Mar 2025 Opinium 2,050 26% 49% –23 19% 36% –17 29% 39% –10 23% 21% +2 – –
4–5 Mar 2025 YouGov 2,147 31% 59% –28 17% 51% –34 30% 60% –30 27% 32% –5 7% 13% –6 4% 12% –8
3 Mar 2025 Redfield & Wilton Strategies 1,398 32% 46% –14 – – – – –
28 Feb – 3 Mar 2025 More in Common 2,010 24% 52% –28 15% 35% –20 26% 41% –15 16% 26% –10 – –
25–26 Feb 2025 BMG Research 1,586 24% 54% –30 23% 22% +1 32% 33% –1 23% 18% +5 – –
21–24 Feb 2025 More in Common 2,013 19% 58% –39 13% 37% –24 26% 38% –12 –
19–21 Feb 2025 Opinium 2,050 21% 55% –34 18% 38% –20 30% 38% –8 21% 22% –1
13–21 Feb 2025 JL Partners 6,049 24% 52% –28 25% 34% –9 35% 42% –7 24% 27% –3 12% 19% –7 11% 15% –4
17–19 Feb 2025 Find Out Now 2,056 14% 59% –45 8% 45% –37 32% 36% –4 19% 26% –7 – –
18 Feb 2025 Redfield & Wilton Strategies 1,500 30% 48% –18 – – –
14–18 Feb 2025 More in Common 4,101 20% 57% –37 15% 36% –21 30% 38% –8 16% 26% –10
16–17 Feb 2025 YouGov 2,436 26% 66% –40 17% 51% –34 30% 60% –30 27% 32% –5 7% 13% –5 4% 12% –8
12 Feb 2025 Redfield & Wilton Strategies 2,300 – 29% 24% +5 – – – –
7–11 Feb 2025 Ipsos 2,248 21% 55% –34 16% 45% –29 31% 46% –15 21% 33% –12
7–10 Feb 2025 More in Common 2,005 19% 60% –41 17% 36% –19 29% 40% –11 19% 24% –5
5–7 Feb 2025 Opinium 2,050 22% 56% –34 20% 35% –15 31% 38% –7 22% 21% +1
31 Jan – 3 Feb 2025 More in Common 2,044 18% 56% –38 15% 33% –18 26% 38% –12 15% 24% –9
28 Jan – 3 Feb 2025 Find Out Now 1,810 11% 58% –47 10% 38% –28 30% 34% –4 16% 24% –8
28–29 Jan 2025 BMG Research 1,514 22% 55% –33 23% 23% 0 32% 35% –3 22% 18% +4
28–29 Jan 2025 Survation 2,010 30% 49% –19 33% 31% +2 35% 42% –7 28% 25% +3
24–27 Jan 2025 More in Common 2,009 16% 58% –42 16% 32% –16 27% 39% –12 15% 24% –9
22–24 Jan 2025 Opinium 2,050 21% 55% –34 19% 34% –15 32% 39% –7 21% 21% 0
17–20 Jan 2025 More in Common 2,016 20% 56% –36 16% 33% –17 27% 39% –12 15% 24% –9
17–20 Jan 2025 Deltapoll 1,500 29% 64% –35 29% 45% –16 – –
10–13 Jan 2025 Ipsos 1,139 25% 52% –27 16% 46% –30 26% 51% –25 25% 27% –2
10–13 Jan 2025 More in Common 2,102 19% 58% –39 14% 32% –18 25% 42% –17 –
8–10 Jan 2025 Opinium 2,050 22% 55% –33 21% 34% –13 30% 39% –9 22% 20% +2
30 Dec – 3 Jan 2025 Deltapoll 1,532 26% 68% –42 25% 46% –21 – –
19–23 Dec 2024 Deltapoll 1,552 28% 64% –36 34% 38% –4 – –
18–20 Dec 2024 Opinium 2,010 22% 54% –32 21% 32% –12 29% 38% –9 23% 20% +3
12–16 Dec 2024 Survation 2,030 35% 44% –9 36% 25% +11 37% 37% 0 29% 23% +6
12–13 Dec 2024 YouGov 2,215 25% 66% –41 18% 49% –31 28% 62% –34 –
6–10 Dec 2024 More in Common 2,432 19% 55% –36 18% 27% –9 27% 38% –11 17% 25% –8
27 Nov – 4 Dec 2024 Ipsos 1,028 27% 61% –34 19% 34% –15 – 30% 27% +3
27–29 Nov 2024 Opinium 2,020 22% 54% –32 22% 28% –6 29% 38% –9 22% 21% +1
26–27 Nov 2024 BMG Research 1,531 25% 53% –28 23% 16% +7 27% 34% –7 23% 18% +5
26–27 Nov 2024 More in Common 1,749 24% 53% –29 20% 26% –6 25% 41% –16 –
14–18 Nov 2024 Deltapoll 1,749 29% 61% –32 24% 38% –14 – –
13–14 Nov 2024 JL Partners 2,024 25% 48% –23 22% 23% –1 31% 41% –10 20% 21% –1 12% 12% - 11% 10% +1
11–13 Nov 2024 Opinium 2,068 25% 50% –25 20% 25% –5 29% 37% –8 23% 19% +3 – –
8–11 Nov 2024 Ipsos 1,139 23% 52% –29 21% 39% –18 28% 48% –20 21% 31% –10 17% 26% –9 16% 26% –10
8–11 Nov 2024 More In Common 2,111 24% 48% –24 17% 19% –2 – 16% 21% –5 – –
8–10 Nov 2024 YouGov 2,099 28% 61% –33 21% 41% –20 30% 61% –31 24% 31% –7 7% 14% –7 4% 12% –8
2 Nov Kemi Badenoch is elected leader of the Conservative Party
Dates
conducted 		Pollster Sample
size 		Keir Starmer Rishi Sunak Nigel Farage Ed Davey Carla Denyer Adrian Ramsay
Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net
30–31 Oct 2024 BMG Research 1,511 23% 49% –26 28% 33% –5 28% 35% –7 19% 19% - – –
30–31 Oct 2024 Opinium 2,016 26% 50% –24 23% 45% –22 28% 40% –12 23% 19% +4
18–20 Oct 2024 Savanta 2,135 30% 48% –18 28% 49% –21 31% 46% –14 22% 28% –5 15% 20% –5 13% 20% –7
16–18 Oct 2024 Opinium 2,007 21% 53% –32 20% 45% –25 25% 39% –14 22% 20% +2 – –
9–10 Oct 2024 More In Common 2,073 18% 56% –38 18% 49% –31 – –
5–7 Oct 2024 More In Common 2,023 21% 54% –33 19% 51% –32
4–7 Oct 2024 Deltapoll 2,108 30% 61% –31 27% 65% –38
4–6 Oct 2024 YouGov 2,121 27% 63% –36 24% 66% –42 28% 63% –35 25% 32% –7
2–4 Oct 2024 Opinium 2,055 24% 52% –28 18% 47% –29 26% 42% –16 21% 21% -
2–3 Oct 2024 BMG Research 1,562 25% 50% –25 23% 41% –18 29% 32% –4 21% 20% +1
25–27 Sep 2024 Opinium 2,003 23% 53% –30 20% 46% –26 29% 40% –11 22% 23% –1
24–25 Sep 2024 More In Common 2,080 21% 48% –27 17% 52% –35 – –
20–22 Sep 2024 YouGov 2,137 30% 60% –30 24% 68% –44 28% 63% –35 27% 36% –9
18–20 Sep 2024 Opinium 2,050 24% 50% –26 21% 46% –25 27% 39% –12 24% 21% +3
9 Sep 2024 More In Common 2,024 25% 45% –20 – – –
29 Aug 2024 BMG Research 1,560 28% 44% –16 22% 46% –24 28% 37% –9 19% 21% –2
24–27 Aug 2024 More In Common 2,015 27% 43% –16 17% 58% –41 – –
14–16 Aug 2024 Opinium 2,000 32% 38% –6 20% 50% –30 24% 43% –19 21% 21% -
7–8 Aug 2024 We Think 1,278 33% 42% –9 22% 57% –35 29% 44% –15 18% 36% –18 14% 28% –14 10% 26% –16
5–7 Aug 2024 BMG Research 1,523 30% 33% –3 19% 42% –23 23% 37% –14 21% 16% +5 – –
5–6 Aug 2024 YouGov 2,163 37% 53% –16 23% 71% –48 25% 67% –42 –
31 Jul – 2 Aug 2024 Opinium 2,063 35% 32% +3 18% 48% –30 25% 40% –15 24% 19% +5 19% 17% +2 19% 17% +2
30–31 Jul 2024 YouGov 2,233 40% 49% –9 23% 70% –47 27% 62% –35 27% 33% –6 9% 12% –3 3% 10% –7
25–26 Jul 2024 We Think 2,012 42% 37% +5 25% 61% –36 30% 50% –20 21% 36% –15 16% 34% –18 12% 32% –20
17–19 Jul 2024 Opinium 2,010 38% 20% +18 20% 42% –22 – 25% 18% +7 21% 15% +6 21% 15% +6
11–12 Jul 2024 We Think 2,005 38% 15% +23 21% 31% –10 – – –
5–8 Jul 2024 YouGov[98] 2,102 44% 47% –3 23% 70% –47 27% 65% –38 34% 29% +5 13% 16% –3 7% 14% –7
5–6 Jul 2024 Ipsos[99] 1,141 40% 33% +7 21% 57% –36 26% 52% –26 29% 26% +3 – –

Party approval

[edit]
Dates
conducted 		Pollster Sample
size 		Labour Conservative Reform Lib Dems Green
Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net Pos. Neg. Net
13–14 Jul 2025 YouGov[100] 2,285 26% 65% –39 21% 69% –48 32% 57% –25 37% 44% –7 40% 40% 0
11–14 Jul 2025 More in Common[64] 3,026 19% 58% –39 16% 50% –34 – – –
4–7 Jul 2025 More in Common[101] 2,084 19% 56% –37 13% 49% –36 – – –
4–6 Jul 2025 Freshwater Strategy[2] 1,259 27% 53% –26 26% 50% –24 37% 41% –4 30% 31% –1 29% 30% –1
2–3 Jul 2025 More in Common[65] 1,855 16% 59% –43 17% 43% –26 – – –
27–30 Jun 2025 More in Common[66] 2,532 22% 55% –33 15% 51% –36 – – –
25–27 Jun 2025 Survation[68] 2,002 35% 45% –10 36% 39% –3 37% 38% –1 33% 26% +7 31% 30% +1
20–23 Jun 2025 More in Common[69] 2,004 21% 54% –33 14% 52% –38 – – –
15–16 Jun 2025 YouGov[102] 2,220 31% 61% –30 23% 67% –44 33% 57% –24 40% 42% –2 41% 41% 0
13–16 Jun 2025 Ipsos[5] 1,135 27% 52% –25 21% 54% –33 33% 45% –12 26% 36% –10 28% 33% –5
13–16 Jun 2025 More in Common[70] 2,032 21% 56% –35 14% 52% –38 – – –
10–11 Jun 2025 Survation[92] 2,010 35% 46% –11 37% 39% –2 39% 36% +3 34% 32% +2 31% 34% –3
6–9 Jun 2025 More in Common[71] 2,073 18% 57% –39 13% 53% –40 – – –
6–8 Jun 2025 Freshwater Strategy[7][a] 1,260 26% 55% –29 26% 50% –24 40% 39% +1 33% 28% +5 37% 27% +10
30 May – 2 Jun 2025 More in Common[73] 2,016 21% 54% –33 14% 53% –39 – – –
16–19 May 2025 More in Common[75] 2,090 18% 60% –42 15% 52% –37 – – –
13–14 May 2025 YouGov[103] 2,171 26% 65% –39 21% 69% –48 35% 54% –19 38% 43% –5 40% 41% –1
9–13 May 2025 Ipsos[104] 2,284 27% 50% –23 20% 56% –36 32% 46% –14 29% 34% –5 31% 30% +1
10–12 May 2025 More in Common[105] 2,094 21% 55% –34 14% 51% –37 – – –
2–5 May 2025 Ipsos[106] 1,099 32% 60% –28 24% 67% –43 37% 52% –15 30% 58% –28 28% 59% –31
3–4 May 2025 More in Common[76] 2,212 19% 58% –39 14% 52% –38 – – –
25–27 Apr 2025 More in Common[107] 2,009 23% 55% –32 17% 46% –29 – – –
17–21 Apr 2025 More in Common[77] 2,004 21% 56% –35 14% 51% –37 – – –
13–14 Apr 2025 YouGov[108] 2,162 29% 61% –32 24% 67% –43 28% 60% –32 36% 46% –10 41% 41% 0
11–14 Apr 2025 More in Common[78] 2,277 20% 54% –34 17% 49% –32 – – –
4–7 Apr 2025 More in Common[109] 2,058 19% 56% –37 16% 46% –30 – – –
28–31 Mar 2025 More in Common[80] 2,081 19% 60% –41 16% 45% –29 – – –
22–24 Mar 2025 More in Common[81] 2,077 21% 57% –36 16% 49% –33 – – –
16–17 Mar 2025 YouGov[110] 2,081 32% 59% –27 25% 66% –41 28% 59% –31 36% 46% –10 42% 40% +2
14–17 Mar 2025 Ipsos[20] 1,132 29% 46% –17 23% 50% –27 28% 48% –20 24% 35% –11 25% 33% –8
14–17 Mar 2025 More in Common[82] 2,432 26% 53% –27 16% 47% –31 – – –
10–11 Mar 2025 YouGov[111] 2,076 31% 61% –30 25% 67% –42 28% 59% –31 38% 43% –5 39% 41% –2
7–10 Mar 2025 More in Common[83] 2,041 22% 52% –30 15% 49% –34 – – –
4–5 Mar 2025 YouGov[112] 2,147 32% 60% –28 24% 68% –44 28% 61% –33 37% 45% –8 40% 41% –1
28 Feb – 3 Mar 2025 More in Common[84] 2,010 21% 53% –32 – – – –
21–24 Feb 2025 More in Common[85] 2,013 18% 57% –39 – – – –
14–18 Feb 2025 More in Common[87] 4,101 18% 58% –40 14% 50% –36 – – –
16–17 Feb 2025 YouGov[113] 2,436 29% 64% –35 24% 68% –44 32% 56% –24 34% 45% –11 41% 38% +3
7–11 Feb 2025 Ipsos[114] 2,248 24% 52% –28 19% 53% –34 30% 44% –14 23% 35% –12 27% 32% –4
7–10 Feb 2025 More in Common[88] 2,005 21% 57% –36 16% 51% –35 – – –
31 Jan – 3 Feb 2025 More in Common[89] 2,044 20% 53% –33 16% 46% –30 – – –
28–29 Jan 2025 Survation[32] 2,010 34% 47% –13 34% 44% –10 33% 41% –8 29% 31% –2 32% 33% –1
24–27 Jan 2025 More in Common[90] 2,009 17% 53% –36 15% 49% –34 – – –
17–20 Jan 2025 More in Common[115] 2,016 21% 56% –35 16% 49% –33 – – –
10–13 Jan 2025 Ipsos[116] 1,139 29% 50% –21 20% 57% –37 27% 49% –22 26% 30% –4 28% 29% –1
12–16 Dec 2024 Survation[39] 2,030 34% 44% –10 36% 41% –5 34% 38% –4 28% 29% –1 28% 33% –5
12–13 Dec 2024 YouGov[117] 2,215 28% 63% –35 24% 67% –43 27% 59% –32 – –
6–10 Dec 2024 More In Common[40] 2,432 20% 56% –36 18% 46% –28 – – –
8–11 Nov 2024 More In Common[118] 2,011 21% 47% –26 16% 43% –27 – 17% 23% –6 –
8–10 Nov 2024 YouGov[119] 2,099 30% 61% –31 25% 67% –42 26% 59% –33 38% 42% –4 41% 39% +2
2 Nov 2024 Kemi Badenoch is elected leader of the Conservative Party
9–10 Oct 2024 More In Common[120] 2,072 24% 51% –27 15% 52% –36 – – –
5–7 Oct 2024 More In Common[121] 2,023[c] 24% 51% –27 15% 53% –38 – – –
20–22 Sep 2024 YouGov[122] 2,132 32% 59% –27 24% 67% –43 26% 62% –36 37% 45% –8 40% 42% –2
24–27 Aug 2024 More In Common[123] 2,015 25% 45% –20 15% 57% –42 – – –
5–6 Aug 2024 YouGov[124] 2,163 39% 53% –14 23% 70% –47 – – –
5–8 Jul 2024 YouGov[125][98] 2,102 47% 46% +1 21% 72% –51 28% 62% –34 45% 37% +8 46% 38% +8
5–6 Jul 2024 Ipsos[126][99] 1,141 40% 34% +6 20% 59% –39 25% 51% –26 29% 28% +1 33% 28% +6

Hypothetical scenarios

[edit]
See also: Opinion polling for the next United Kingdom general election § Hypothetical scenarios

Hypothetical preferred Prime Minister polling

[edit]

Different Conservative leaders

[edit]
Dates
conducted 		Pollster Sample
size 		Keir Starmer Kemi Badenoch Robert Jenrick None Don't know Lead
30–31 Oct 2024 YouGov[127] 2,234 27% 20% – 47% 6% 7
29% – 21% 45% 5% 8
18–20 Oct 2024 Savanta[43] 2,135 41% 23% – – 35% 18
41% – 25% – 35% 16

See also

[edit]

Notes

[edit]
  1. ^ a b c d e f g h i j k l m n o p q r s t u v Pollster is not a member of the British Polling Council.
  2. ^ a b Denyer and Ramsay approval was polled as a single prompt.
  3. ^ All of the sample was asked about their approval of the Conservative Party. Half of the sample (1,012) was asked about their approval of the Labour Party; half of the sample (1,011) were asked about their approval of the government.

References

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  121. ^ https://www.moreincommon.org.uk/media/5o5l5kfr/october-approval-tracker.xlsx [bare URL spreadsheet file]
  122. ^ https://ygo-assets-websites-editorial-emea.yougov.net/documents/Favourability_and_Labour_government_actions_230924.pdf [bare URL PDF]
  123. ^ https://www.moreincommon.org.uk/media/rd3bfnah/approval-tracking-and-labour-corruption.xlsx [bare URL spreadsheet file]
  124. ^ "Archived copy" (PDF). Archived from the original (PDF) on 8 August 2024.{{cite web}}: CS1 maint: archived copy as title (link)
  125. ^ "Keir Starmer favourability rises 8pts following election victory | YouGov". yougov.co.uk.
  126. ^ https://www.ipsos.com/sites/default/files/ct/news/documents/2024-07/ipsos-general-election-campaign-tracker-july-2024-tables.pdf [bare URL PDF]
  127. ^ https://d3nkl3psvxxpe9.cloudfront.net/documents/Internal_ConLeader_241031.pdf [bare URL PDF]
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