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Rua da Carioca

Coordinates: 22°54′24.054″S 43°10′50.177″W / 22.90668167°S 43.18060472°W / -22.90668167; -43.18060472
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Rua da Carioca
Rua da Carioca in 2023.
Map
Former name(s)Rua do Egito (1697–1741), Rua do Piolho (1741–1848)
TypeStreet
Width17 meters (roadway)
LocationRio de Janeiro, Rio de Janeiro,  Brazil
QuarterDowntown
Coordinates22°54′24.054″S 43°10′50.177″W / 22.90668167°S 43.18060472°W / -22.90668167; -43.18060472
FromRua da Assembleia
ToPraça Tiradentes
Construction
Inauguration1697

Rua da Carioca is a street in the center of Rio de Janeiro, Brazil.[1][2] It starts at the junction of Rua da Assembleia [pt] and Rua Uruguaiana and runs until Praça Tiradentes [pt].[3][4]

History

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The beginning of Rua da Carioca at the intersection of Rua da Assembleia and Rua Uruguaiana (right).
The end of Rua da Carioca. To the left, Rua do Verde.

Opened between 1697 and 1698, the street was initially named Rua do Egito (Egypt Street). This name may have originated from an oratory along the route depicting the Flight into Egypt of Mary, Joseph, and the infant Jesus to escape the Massacre of the Innocents ordered by Herod the Great. Another, more likely but unverified theory suggests the name referred to the street leading to the "Campo dos Ciganos" (Gypsies' Field), the former name of Praça Tiradentes [pt]. The street ran alongside the Morro de Santo Antônio [pt], a property owned by the Franciscan friars. As a result, only the right side (even-numbered buildings) was initially developed due to a fence marking the boundary of the Franciscan property on the left side (odd-numbered buildings).[1][5]

In 1741, the street was renamed Rua do Piolho (Louse Street) after the nickname of a local resident. The term "piolho" (louse) was slang for a solicitor of the time, referring to individuals who scoured archives and notary offices for legal matters from which they could profit.[1][5][6]

This name persisted until 1848, when the Municipal Chamber of Rio de Janeiro officially designated it Rua da Carioca, formalizing its popular name.[7][8] The street was commonly associated with the Carioca Fountain in the nearby Largo da Carioca [pt], where locals fetched water, and the street served as a route to this fountain.[1][5]

During the urban reforms led by Mayor Pereira Passos, the street was widened to its current 17-meter width, straightened, and lined with trees.[9] It served as a vital link between the then-Avenida Central (now Avenida Rio Branco) and the northern parts of the city. This role diminished with the opening of Avenida Presidente Vargas.[1]

Among the last remnants of the street's golden era are the Cine-Theatro Íris [pt], a cinema founded in 1909 at number 51.[10] In 2022, a traditional Bar Luiz [pt], closed after 135 years of serving beer, draught beer and food.[11][12] The street was also home to the final editorial office of O Pasquim, an influential Brazilian alternative weekly and who faced military dictatorship (1969–1991).[13] At number 53, the legendary Zicartola [pt] restaurant, owned by samba composer Cartola and his wife Dona Zica, who ran the kitchen, operated on the second floor.[14][15] The venue featured a performance space where prominent samba artists of the time performed, including the debut of Paulinho da Viola.[14][16] Additionally, the Cine Ideal [pt], located at numbers 60 and 62, ceased operations on February 15, 2014.[17][18]

The architectural, historical, and cultural significance of Rua da Carioca led to its designation as a heritage site by the Instituto Estadual do Patrimônio Cultural [pt] (INEPAC).[17] It was provisionally listed on July 4, 1983, and permanently protected on August 26, 1985. The Cine-Theatro Íris [pt] has its own separate heritage designation.[19][20]

In 2012, the Secular Franciscan Order, which owned most of the rowhouses on the odd-numbered side, sold 19 properties (numbers 11 to 47, plus 53) to Banco Opportunity [pt].[21][22] In 2013, the city government designated Rua da Carioca a cultural site, permanently protecting nine buildings and preserving the street’s architectural ensemble.[23] Banco Opportunity [pt] planned to develop a shopping center while preserving the protected facades.[20]

In 2024, the Mayor Eduardo Paes (PSD), that Rua da Carioca is undergoing a major urban redevelopment project led by the city government.[24] The initiative aims to transform the street into a vibrant craft beer hub, dubbed the "Beer Street."[25][26] The project includes incentives for artisanal breweries to establish operations in the area, with plans for nine breweries to open.[27] As of October 2024, the first brewery has opened, with a second expected by the end of the month.[28] By March 2025, two additional breweries had been established, further enhancing the street's appeal as a destination for entertainment and leisure.[29] This revitalization effort is part of a broader strategy to boost economic and cultural activity in the historic center of Rio de Janeiro.[24][30]

[edit]

References

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  1. ^ a b c d e Wanderley, Andrea (January 20, 2021). "Série "Avenidas e ruas do Brasil" VIII – A Rua da Carioca por Cássio Loredano". Brasiliana Fotográfica (in Brazilian Portuguese). Archived from the original on September 29, 2024. Retrieved April 29, 2024.
  2. ^ Santana, Ethel Pinheiro; Tângari, Vera Regina (2003-06-30). "Espaço arquitetônico x apropriação: estudo de caso no Centro do Rio de Janeiro - Largo da Carioca e rua Uruguaiana". Paisagem e Ambiente (in Portuguese) (17): 7–39. doi:10.11606/issn.2359-5361.v0i17p7-39. ISSN 2359-5361. Archived from the original on August 11, 2024.
  3. ^ "Rua da Carioca sofre com abandono e esvaziamento de lojas". Sindilojas Rio. November 23, 2023. Archived from the original on November 23, 2022. Retrieved April 29, 2025.
  4. ^ Freire, Quintino Gomes (March 26, 2025). "Rua da Carioca recebe mais duas cervejarias com apoio do Reviver Centro - Diário do Rio de Janeiro". Diário do Rio (in Brazilian Portuguese). Archived from the original on April 12, 2025. Retrieved April 29, 2025.
  5. ^ a b c "Centro – Largo da Carioca – Rua da Carioca". Marcillio. Archived from the original on July 24, 2021. Retrieved August 19, 2024.
  6. ^ Lucena, Felipe (March 21, 2023). "Rio de Janeiro já teve a 'Rua do Piolho'". Diário do Rio de Janeiro (in Brazilian Portuguese). Archived from the original on January 13, 2025. Retrieved April 29, 2025.
  7. ^ "Rio de Janeiro - Jornal do Commercio". Jornal do Commercio. 23 (309): 2. November 9, 1848.
  8. ^ "Alugueis". Diário do Rio de Janeiro. 23 (6621): 4. May 15, 1844.
  9. ^ "Reforma Pereira Passos". Casa de Oswaldo Cruz. Archived from the original on December 14, 2024. Retrieved April 29, 2025.
  10. ^ Scarpin, Paula (August 28, 2015). "O Cine Íris resiste". revista piauí - _pra quem tem um clique a mais. Archived from the original on November 10, 2024. Retrieved April 29, 2025.
  11. ^ "Fundado em 1887, Bar Luiz tem falência decretada pela Justiça - Diário do Rio de Janeiro". Diário do Rio (in Brazilian Portuguese). October 29, 2022. Archived from the original on November 9, 2024. Retrieved April 29, 2025.
  12. ^ "Justiça decreta falência do Bar Luiz, no Centro do Rio". G1 (in Brazilian Portuguese). October 29, 2022. Archived from the original on December 22, 2022. Retrieved April 29, 2025.
  13. ^ "QUE HISTÓRIA É ESSA? O Pasquim". Jornal S'passo (in Brazilian Portuguese). July 29, 2023. Archived from the original on April 29, 2025. Retrieved April 29, 2025.
  14. ^ a b Torres, Bolívar (October 8, 2023). "Zicartola, casa de samba fundada por Cartola e Dona Zica, durou apenas 20 meses mas mudou a MPB". O Globo (in Brazilian Portuguese). Archived from the original on October 30, 2023. Retrieved April 29, 2025.
  15. ^ Suzuki, Shin Oliva (June 19, 2003). "Especial revive efervescência do Zicartola". Folha de S.Paulo. Archived from the original on December 16, 2024. Retrieved August 19, 2024.
  16. ^ "Bar Zicartola". Rio Memórias (in Brazilian Portuguese). Archived from the original on December 7, 2024. Retrieved April 29, 2025.
  17. ^ a b "Rio de Janeiro – Conjunto da Rua da Carioca". Instituto Estadual do Patrimônio Cultural. Archived from the original on November 26, 2024. Retrieved August 19, 2024.
  18. ^ Ponter, Fernanda (May 29, 2025). "Centenário Cine Ideal, na Rua da Carioca, é colocado à venda; saiba o valor". O Globo (in Brazilian Portuguese). Archived from the original on May 31, 2024. Retrieved April 29, 2025.
  19. ^ "Rio de Janeiro – Cinema Iris". Instituto Estadual do Patrimônio Cultural. Archived from the original on February 21, 2025. Retrieved August 19, 2024.
  20. ^ a b Côrtes, Celina (May 27, 2018). "Dos 54 estabelecimentos comerciais da Rua da Carioca, 30 ainda resistem, com charme e criatividade". Jornal do Brasil. Archived from the original on August 19, 2024. Retrieved August 19, 2024.
  21. ^ "Lojistas da rua da Carioca fazem protesto contra a venda de imóveis no Rio". Universo Online (in Brazilian Portuguese). Archived from the original on April 29, 2025. Retrieved April 29, 2025.
  22. ^ Rodrigues, Renan (August 4, 2018). "Crise e aluguéis alto transformam Rua da Carioca em cemitério de lojas". O Globo (in Brazilian Portuguese). Archived from the original on June 23, 2022. Retrieved April 29, 2025.
  23. ^ Pimentel, Márcia (October 5, 2017). "Largo da Carioca: de lagoa aterrada a centro nervoso da cidade". MultiRio. Archived from the original on August 19, 2024. Retrieved August 19, 2024.
  24. ^ a b "Prefeitura do Rio anuncia projeto de requalificação urbana para região da Rua da Carioca". Prefeitura Municipal do Rio de Janeiro. March 27, 2024. Archived from the original on December 9, 2024. Retrieved April 29, 2025.
  25. ^ "Centro do Rio terá 'Rua da Cerveja': prefeitura vai incentivar cervejarias artesanais no local". G1. March 27, 2024. Archived from the original on May 22, 2024. Retrieved April 29, 2025.
  26. ^ Eiras, Yuri (September 20, 2023). "Rio quer transformar via no centro em rua da cerveja". Folha de S.Paulo (in Brazilian Portuguese). Archived from the original on June 14, 2024. Retrieved April 29, 2025.
  27. ^ "Futuro polo cervejeiro da Rua da Carioca começa a sair do papel". O Dia. March 28, 2024. Archived from the original on June 23, 2024. Retrieved April 29, 2025.
  28. ^ "Rua da Carioca ganha a primeira das nove cervejarias que vão se instalar no local; a segunda deve abrir até o fim do mês". O Globo. October 4, 2024. Archived from the original on November 10, 2024. Retrieved April 29, 2025.
  29. ^ Ribeiro, Geraldo (March 29, 2025). "Diversão garantida: Rua da Carioca, no Centro do Rio, ganha mais duas cervejarias". O Globo. Archived from the original on April 3, 2025. Retrieved April 29, 2025.
  30. ^ Valporto, Oscar (October 10, 2024). "A Rua da Carioca, a cerveja e a reeleição do prefeito Paes -". Colabora (in Brazilian Portuguese). Archived from the original on November 6, 2024. Retrieved April 29, 2025.