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Aimy Steele

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Aimy Steele
Born
Aimy Shantel La'Nae Steele

1978 or 1979 (age 45–46)[1]
EducationUniversity of North Carolina at Charlotte (BA, MEd, PhD)
Known forFounder of New North Carolina Project
Political partyDemocratic
SpouseMichael Steele
Children5

Aimy Shantel La'Nae Steele (born 1978 or 1979) is an American businesswoman, nonprofit executive, voting rights activist, and former educator who is the founder and CEO of the New North Carolina Project. A member of the Democratic Party, she was a candidate for the North Carolina General Assembly in 2018 and 2020.

Early life and education

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Aimy Shantel La'Nae Steele[2] was raised in a military family and lived in Japan during part of her childhood.[3]

Steele graduated with her bachelor's degree in Spanish language from the University of North Carolina at Charlotte.[2] She later earned her master's degree in school administration and a Doctor of Philosophy in curriculum and instruction from the University of North Carolina at Charlotte.[4][5]

Career

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Steele worked as a teacher for over 10 years and was the principal of Beverly Hills Elementary School from 2014 to 2018.[2][6]

Steele began her real estate career in 2005, starting as a broker for Prudential Real Estate.[4] She is a realtor and developer in North Carolina.[7] She is also the CEO of Reach Consulting, a test preparation company.[8][7]

In 2018[1] and 2020, Steele was the Democratic nominee for the 82nd district of the North Carolina House of Representatives, narrowly losing both elections.[9][10] She conducted most of her second campaign virtually, due to the COVID-19 pandemic.[3]

After her time as a candidate, Steele became active in local politics and founded the Black Political Caucus in Cabarrus County. She is credited with helping elect five Black representatives in the county's government.[11]

During the 2024 presidential election, Steele worked for the Harris campaign in North Carolina; focusing on Black and Hispanic voter outreach.[12]

New North Carolina Project

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In 2021, Steele founded the New North Carolina Project; a nonprofit organization that works to register and turnout voters regardless of party.[13][14] The project was modeled after voter mobilization efforts like the New Georgia Project.[15]

Awards

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Steele won the "Emerging Leader in the Social Justice/Community Advocacy" category of the 2024 EQUALibrium Awards by WFAE.[16]

Personal life

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Steele is Baptist and fluent in Spanish.[2][4] She is married to her husband, Pastor Michael Steele.[5][6] They have five children and live in Concord, North Carolina.[7]

References

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  1. ^ a b Superville, Denisa (August 9, 2018). "Principals Are Running for Elected Office. Here's Why". Education Week. Retrieved July 16, 2025.
  2. ^ a b c d "Aimy Steele's Biography". Vote Smart. Retrieved July 16, 2025.
  3. ^ a b "PACSW welcomes Congressional Candidate Aimy Steele of N.C." University of California. March 8, 2021. Retrieved July 16, 2025.
  4. ^ a b c "Dr. Aimy Steele". Canopy Group. Retrieved July 16, 2025.
  5. ^ a b "Our Team". New North Carolina Project. Retrieved July 16, 2025.
  6. ^ a b "AIMY STEELE". ncelectionsfuture.com. Retrieved July 16, 2025.
  7. ^ a b c "Guilford Dialogues 2023: Aimy Steele". Guilford College. March 2, 2023. Retrieved July 16, 2025.
  8. ^ "Aimy Steele, Ph.D." yourwinningmargins.com. Retrieved July 16, 2025.
  9. ^ "Aimy Steele". Ballotpedia. Retrieved July 16, 2025.
  10. ^ "Effort to register minority citizens in N. Carolina launches". Associated Press. October 8, 2021. Retrieved July 16, 2025.
  11. ^ Chemtob, Danielle (April 5, 2022). "People of color are driving Concord's growth". Axios. Retrieved July 16, 2025.
  12. ^ Barone, Tommy; Abdul-Hakim, Gabriella (July 26, 2024). "Harris' candidacy has led to surge in Black voter enthusiasm. It could make a difference in swing states". ABC News. Retrieved July 16, 2025.
  13. ^ Soloff, Katie Peralta (December 3, 2021). "How one new group is Stacey Abrams-ing North Carolina". Axios. Retrieved July 16, 2025.
  14. ^ Harrison, Steve; Funk, Tim; Morrill, Jim (April 12, 2022). "Aimy Steele on the New North Carolina Project and a look at North Carolina's unaffiliated voters". WFAE. Retrieved July 16, 2025.
  15. ^ Kinery, Emma (October 6, 2021). "North Carolina Group Looks to Deploy Stacey Abrams's Georgia Strategy". Bloomberg News. Retrieved July 16, 2025.
  16. ^ "WFAE announces winners of the 2024 EQUALibrium Awards". WFAE. May 30, 2024. Retrieved July 16, 2025.
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